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15 unmissable things to do in Bright, Victoria

Travel Journalist

04 April 2024

Time

You’ll find epic cycling trails, a vibrant dining scene, clutch of boutique wineries and a microbrewery with mountain vistas just three-and-a-half hours’ drive north-east of Melbourne in the High Country town of Bright.

Set on the Ovens River in Victoria’s High Country , the alpine town of Bright is all about outdoor pursuits and scenic beauty . Down its quiet country roads, you’ll also discover cellar doors producing cool climate wines and farm gates touting the freshest of local produce. Let this list of things to do in Bright inspire you to get out there and experience the epicurean and natural wonders of the region.

1. Fuel your day with a hearty cafe breakfast

On the Great Alpine Road, you’ll come across  Ginger Baker, Wine Bar & Cafe . Whipping up drool-worthy breakfasts each morning, sit on the wooden chairs out at the back and enjoy the light breeze as you gaze out onto Ovens River. Order a breakfast classic like Eggs Florentine or a plate of heavenly ricotta hotcakes with berry compote to fuel your day of adventures ahead.

Ginger Baker Bright Victoria

Take your pick from the menu of drool-worthy breakfasts at Ginger Baker.

2. Get a dose of nature on the Bright Canyon Walk

This one-and-a-half-hour return stroll is super relaxing and has some awesome scenic views along the way. Over the easy three-kilometre walk you’ll pass by suspension bridges, birdlife, wildflowers and signs that depict the gold mining history of the region.

three hikers gazing at the scenic mountain views in Bright

Scenic views await you on top. (Image: Visit Victoria)

3. Visit the Winding Road DESIGN Studio

If you’re feeling the need to get the creative juices flowing, take the half-hour drive to Tawonga South to visit the  Winding Road DESIGN Studio . This interior design art studio is run by ex-Melburnian Alicia Marshall, who has a flair for illustration and design. If you’re lucky, you might be in town when the studio is holding drawing classes. If not, feel free to browse (or buy) the numerous original artworks on printed canvas and paper, as well as the range of striking home decor that is up for sale.

Winding Road DESIGN Studio

Find some absolute gems in this quirky design store.

4. Indulge in a spot of retail therapy

Want to update your wardrobe with some unique finds? Visit the  Tartan Fox  for fresh and fashionable items from brands like The Fifth Label, Zoe Kratzmann and Nude Lucy. Homewares more your thing? Take a wander down to The Bright Table , one of those fabulous homeware and gift stores that small towns are known for. Pick up a cute mug (or two) and peruse their impressive range of beautiful giftware.

the exterior of Tartan Fox

Shop great fashion finds at Tartan Fox.

5. Tuck into a plant-based feast at Wild Thyme Cafe

On Ireland Street, you’ll find the  Wild Thyme Cafe , a completely vegan and vegetarian eatery that will knock your socks off. The menu boasts an all-day brekkie, burgers, wraps, nachos, pizzas and tacos, so this is the perfect spot to visit when you’re feeling famished. Grab a bowl of the Vegan Pad Thai, mixed with crispy tofu, zoodles, peanut dressing and a whole heap of veggies, and don’t forget to leave room for some town-famous raw cakes to satisfy your sweet tooth.

6. Cool off with a dip at Mount Buffalo National Park

About a 30-minute drive from Bright, this mountainous national park is ideal for an alpine dip during those humid summer days. Ladies Bath Falls is the optimal spot, surrounded by pristine waterfalls and rock pools.

Ladies Bath Falls Bright

The Ladies Bath Falls is only a short drive away.

7. Taste the region’s finest drops at Ringer Reef Winery

If you’re looking to enjoy a cheeky glass of vino in the afternoon, then stop by  Ringer Reef Winery , a small vineyard that has a gorgeous view of Mt Buffalo and the Buckland Valley.

the Ringer Reef Winery vineyard sprawling across the Alpine Valleys

The fertile vineyard is perched on the Alpine Valleys. (Image: Visit Victoria)

Open for tastings until 5pm on most days, pay a small fee and get your fill of pinots and cabernets.

two bottles of wine at Ringer Reef Winery Porepunkah

Shop high country wines at Ringer Reef Winery Porepunkah. (Image: Visit Victoria)

8. Get in the spirit of things with a visit to Reed & Co Distillery

If you love a tipple, then make your way to the  Reed & Co. Distillery tasting room and cocktail bar for a tasting session.

the classic interior of Reed & Co. Distillery

Enjoy cocktail nights at Reed & Co. Distillery. (Image: Visit Victorie)

Start with the classic Remedy Australian Dry Gin, then branch out to sample some of the more experimental flavours, like Yuzu New World Dry Gin, Coffee Gin Liqueur and Alternative Grape Gin. Needless to say, you’ll want to leave your car keys at home for this one.

coffee beans and herbs displayed on the table at Reed & Co. Distillery

Reed & Co. Distillery produces its own signature gins and spirits from locally sourced ingredients. (Image: Visit Victoria)

9. Sample some locally brewed ales at Bright Brewery

You can taste the fresh alpine air and pure water in the mountain-crafted beer at Bright Brewery . Visit this popular watering hole to work your way through the beer list, tasting pale ales, amber ales, IPA and special seasonal releases that are hard to find elsewhere.

crafted beers on top of the table at Bright Brewery

Have a taste of Bright Brewery’s crafted beers. (Image: Visit Victoria)

Positioned right in the heart of town on the banks of the Ovens River, it’s easy to while away a few hours here on the sundrenched deck.

an al fresco spot at Bright Brewery

Soak up fresh air while drinking cold brew. (Image: Visit Victoria)

10. Admire the magic of nature during the Autumn Festival

If you’re visiting Bright between April and May, you’ll get to experience the incredible Autumn Festival , with the town’s tree foliage turning many brilliant shades of red, orange and copper as the seasons change. From art shows to parades, bush markets and open gardens, Bright’s town calendar is jam-packed with celebrations during autumn.

11. Saddle up for the Murray to the Mountains Rail Trail

Bring your own wheels or hire an electric bike to explore the spectacular Murray to the Mountains Rail Trail at your own pace. There’s more than 100 kilometres of trail to explore, with plenty of cafes, farm gates and cellar doors to stop at along the way.

a group of bikers traversing the Murray rail trail

Traverse the scenic Murray Rail Trail on two wheels.

If you’re unsure of your riding ability, start slow with a gentle ride from Bright to Wandiligong and back . This family-friendly route that passes farmland and natural bushland is mostly flat, so is ideal for little legs and people who tire easily.

a trail sign for hikers points the way to Wangaratta

The trail extends from Wangaratta to Bright. (Image: James Davidson)

12. Catch a movie at Sun Cinema Bright

This boutique independent cinema is a reminder of why seeing a film in an old-school, movie house is superior to streaming on your laptop. While this cinema shows a range of new release blockbusters, dramas and arthouse films, there are also quite a few outdoors and extreme sports documentaries on rotation to suit the adventure enthusiasts who flock to Bright all year round.

13. Taste the region’s best produce at the Bright Market

Held on the third Saturday of each month, the Bright Market brings together the region’s hardworking, talented food producers. Spend the morning wandering through the market, picking up locally grown and produced nuts, fruit and veggies, olive oil, honey, trout, preserves and just-baked loaves to enjoy at home.

14. Drop a line at a river or lake

Locals know that the Ovens, Buckland and Kiewa Valleys are home to many serene fishing spots where a wide variety of fish species can be found , including prized brown and rainbow trout.

an aerial view of the lush forest surrounding the Ovens River

Lush greeneries surround the Ovens River. (Image: Visit Victoria)

If you’re fond of fishing, buy a licence to fish online and head to one of the local rivers, lakes and reservoirs where fishing is permitted. If you think you could benefit from some intel from an in-the-know local, book a flyfishing adventure to be shown all the best spots by a knowledgeable guide.

an aerial view of people kayaking on Ovens River

Wade through the calm waters of the Ovens River. (Image: Visit Victoria)

15. Go on a farm gate crawl

In and around Bright you’ll find passionate producers working hard to create exceptional ingredients. Driving around to farm gates to stock up on produce means you’re guaranteed to get the freshest picks (and sometimes some great local knowledge too). Visit the farm shop at Alpine Blueberries in Myrtleford for punnets of farm-fresh blueberries (and gelato) and Pepo Farms (home to the Australian Pumpkin Seed Company) in Ovens, to taste nut and seed oils.

pumpkins freshly harvested from Pepo Farms

Pepo Farms are the first pumpkin seed growers in Australia. (Image: Visit Victoria)

In Wandiligong the Nightingale Bros is another great farm store where you’ll find alpine apples, cider, chestnuts, pies, jam and apple juice. Be sure to pack an esky or cooler bag to keep all your goodies fresh and cool during the drive home.

fresh apples displayed at Nightingales Apple Orchards

Get freshly picked apples from the orchard. (Image: Visit Victoria)

If you’re thinking about visiting Victoria’s High Country, check out our guide on everything you need to know.

Jo Stewart is a freelance features writer who pens stories about nature, pop culture, music, art, design and more from her home in the Macedon Ranges of Victoria. When not writing, you can find her trawling through vinyl records and vintage fashion at op shops, antique stores and garage sales.

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22 Best Things to Do in Bright in Victoria’s High Country

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I love everything about Bright. The small town in Victoria’s High Country is where I’ve based myself during summer for the last few years and I can safely say it’s one of the best places to explore in Victoria. There’s an endless amount of things to do in Bright. From hiking to paragliding, and cosy cafes to riverside picnics, you can go from adrenaline-fuelled adventures to indulgent food coma in a day.

The town offers something for everyone. No matter what kind of holiday you’re looking for, Bright should definitely be high on your list in Victoria. It’s a place that you can easily spend plenty of time, whether you’re going for a weekend or a longer getaway. The pretty place will have you planning a permanent move to the Victorian High Country.

Here’s a look at all the best things to do in Bright covering all four seasons. You’ll find activities for everyone, including the best day trips to take if you have extra time up your sleeve.

Disclaimer:  This post contains affiliate links which means I get a commission if you buy a product through my link at no extra cost to you. By doing so, I can keep this blog going and continue to create helpful guides for you. Read more:  Privacy Policy

Why Visit Bright in Victoria’s High Country?

Bright is one of the best towns in Victoria. And I don’t say that lightly. Located on the banks of the Ovens River in the High Country, it’s undoubtedly one of the prettiest towns that you’ll likely visit. With the flowing river through town, lots of attractive shops and cafes, and plenty of walking trails and lovely parks for a picnic, it’s incredibly appealing at every turn.

It’s also the adventure capital of the state, with an impressive amount of outdoor activities finding their home in Bright. From mountain biking to hiking and paragliding, and skiing in winter, there are endless options to get outdoors and into nature.

River Walk

Not only that, but it also has plenty of cosy cafes, boutique stores, and some great cellar doors, breweries, and farm gates offering lots of goodies. You can easily spend plenty of time relaxing and wandering the streets, if getting active is not your thing.

There really isn’t anything bad to say about the town. It’s perfect for virtually all different people with different interests. From families to solo adventurers and grey nomads, it attracts a variety of people from around the country.

Of course, with all these things going for it, the town does get incredibly busy . On weekends throughout the year, the town heaves with people, both locals and visitors alike. School holidays are usually the busiest times, closely followed with basically any weekend in summer and winter. Still, the buzzing vibe only adds to the appeal, and you’ll soon realise why people often return to Bright more than once.

How to Get There

Bright is located in the Victorian High Country, about 325km northeast of Melbourne . The 4-hour drive via the Hume Highway takes you through Seymour, Benalla and Glenrowan before turning off to Milawa, Myrtleford, and eventually onto Bright.

Best Things to Do in Bright pin

Where to Stay in Bright

If you’re planning on spending a weekend in Bright, there are plenty of accommodation choices. Whether you’re looking for a cosy B&B or a family-friendly caravan park, the town has options for everyone. Check out some of these recommendations:

Edlin House | Located on the Great Alpine Road, this is a great choice for a mid-range stay in Bright. They offer a range of double rooms surrounding a nice garden with barbecue facilities. They also have free bike rental for guests. Rooms starting from $220 per night. Check it out here .

Ashwood Cottages | Just a 2-minute drive from Bright centre, this mid-range property offers cosy one-bedroom cottages. Located amongst a pretty garden, the self-contained cottages include a spa bath and free bike rental. They start from around $250 per night. Check it out here .

The View Bright | If you’re looking to splurge on a really nice place, The View have luxury one-bedroom apartments. Offering mountain views through the large front windows, a free-standing bath, outdoor balcony, and self-catering facilities, it’s one of the best places to stay. Apartments start from $580 per night for two people. Check it out here .

Bright Avenue Motor Inn | If you’re travelling on a budget , then the motor inn is a great choice. They offer twin rooms and family rooms with ensuite bathrooms and kitchenettes. They also have an outdoor pool. Rooms start from $160 per night for two people. Check it out here .

Bright Riverside Holiday Park | Looking for a family-friendly caravan park? There are plenty of choices in Bright, but I really like this one. Located right on the river opposite Howitt Park, it’s walking distance to the main street. They have unpowered camping sites from $40 per night, while their trendy Alpine Pods go from $200 per night. They also have 3-bedroom villas for groups from $320 per night. Check it out here .

Want more? Check out this post: 12 Best Places to Stay in Bright

Bright main street

Best Things to Do in Bright

If you’re looking for ways to fill in your weekend in Bright, then there’s so much to choose from. Whether you’re the adventure-type looking for an adrenaline rush or heart-pumping activity, or rather browse through the shops and relax on the river, here are the best things to do in Bright for all seasons of the year.

Explore the Canyon Walk along the Ovens River

Easily one of the best things to do in Bright, the Canyon Walk is a lovely introduction to the local nature as it winds its way up and along the Ovens River. The family-friendly walk begins in Howitt Park and runs along the southern bank of the river before crossing a bridge and heading back along the northern bank.

The full circuit is almost 5km, but there is an option to take another bridge which reduces the loop to around 2.5km. The longer loop includes some rougher track and takes you past a small canyon carved by the Ovens River, frequented by early miners.

Otherwise, you also have the option to turn left on the southern bank and connect onto the Murray to Mountains Rail Trail which will take you back into town.

Canyon Walk

Float Down the Ovens River

A popular summer pastime in Bright is floating down the Ovens River. You’ll see people of all ages bringing their floating tubes or other inflatables to head down the river. You can also kayak the river, although there are plenty of rocks to avoid when the level drops in summer.

Just remember you’ll have to get out and walk back up the river, unless you can get someone to pick you up!

Ovens River in Bright

Have a Picnic in Howitt Park

Howitt Park is a buzzing centre of activity in Bright. The park on the banks of the Ovens River is the perfect spot to chill out on a Sunday. The park has a large playground for kids and the Splash Park can be found at the eastern end of the park.

You’ll find picnic tables scattered around the grass, or you can easily bring a picnic rug and set up under the shade of one of the trees near the river. On a warm day, it’s a popular place filled with people relaxing on the grass, but you can easily walk up the footpath and find space.

The park is also where you’ll find the monthly Bright market mentioned below.

Ride or Walk the Murray to Mountains Rail Trail

As one of Victoria’s many rail trails, the Murray to Mountains Rail Trail is one of the most popular things to do in Bright. The whole network of trails stretch more than 100km from Wangaratta to Bright, with a couple of extensions connecting the trail to Beechworth, Milawa, and Harrietville.

It’s one of the most satisfying ways to explore the region, with so many towns to stop at en route for a coffee, lunch, or to wander the streets. The entire trail is sealed and off the road, so it’s safe for all experience levels and ages. It runs right through Bright, so you can cycle, walk or run as much or as little as you like.

You can find a map and more information on the whole trail here . If you’re looking to hire a bike to ride, then the team at Cyclepath can help, with a range of bikes available from $40 for a half-day hire.

Tandem Paragliding in Bright

Go Tandem Paragliding

If you spend a bit of time in Bright, you’ll likely notice gliders in the sky often on a clear day. I recently discovered that in fact the town is home to some of the best flying in Victoria. With access to the mountains within a short flight and a thriving paragliding community, it’s the ideal spot to go for a tandem or enrol in a course.

There are around four schools and commercial companies in town, with more further afield. Otherwise, if you just want to see what it’s all about, head to the landing zone, known as Mystic Flight Park, which is just outside of Bright on the road to Wandiligong. If it’s a good flying day, then you’ll find a bunch of cars parked up either waiting for a flight or just landing from one.

The take-off and glider launch is up on top of Mystic Mountain, where you’ll see a clearing in the pine trees. The road up to the mountain is a dirt road and best reserved for people intending to fly, but you can watch from below.

I was lucky enough to score a tandem flight with someone I met on top of Mount Bogong. It was a real thrill and something I would definitely do again!

Huggins Lookout

Take in the View from Huggins Lookout

With so many towering mountains around there’s no shortage of good viewpoints. However, if you’re looking for a more accessible lookout that doesn’t require a full day of hiking, Huggins Lookout is one of the best in Bright. The short 1km walk up to Huggins Lookout begins from the corner of Deacon Avenue and Zivan Court.

You can also technically drive up to the lookout via Huggins Road, but it’s a dirt road that can be a bit rough in places. The short walk is definitely more rewarding.

Try Mountain Biking at Mystic Mountain

If riding on a rail trail seems a little boring, then head to Mystic Mountain Bike Park just south of town where you’ll find over 50km worth of trails. From beginner trails to double-black diamond downhills, the community-led park is within an active regenerative pine plantation.

The Mystic Park website has all the information you need to know, including a trails map, where you can hire bikes, and how to organise shuttles.

Buckwheat Pancakes Wild Thyme Cafe

Have Brunch at Wild Thyme Café

Location: 3 Ireland St, Bright VIC 3741

Hands down the best cafe in Bright and definitely high on my list for best cafes in Victoria! Wild Thyme Cafe is a vegan, plant-based cafe serving up some of the best meals and coffee in town. They’re also gluten free friendly, with almost all the meals being GF already or having a GF option.

Even if you’re not into vegan food, trust me you’ll still want to head there for a meal. I’ve brought meat-lovers and non-fussed eaters to this cafe and they’ve all left incredibly satisfied and impressed. The meal sizes are huge!

They’re open daily from 8am to 2pm, with an all day breakfast and lunch menu. Pretty much everything on the menu is delicious, but highlights for me include Notcha Average Nachos, Buckwheat Banana Pancakes, and BBQ Vegan Burger. They also have an extensive drinks list, including yummy smoothies.

Located up on one of the main streets, it gets very busy on weekends, but if you arrive early you should be able to get a seat. Don’t forget to leave with one of their delicious vegan, gluten free slices and cakes from the cabinet!

Bright Market Saturday

Pick up Local Goods at the Bright Market (Third Saturday of the Month)

The monthly market in Bright is known as the Make It Bake It Grow It Market. It’s held on the third Saturday of every month, in Howitt Park. It’s open from 9am to 1pm, throughout the year no matter the season.

It has a nice balance between food, produce, locally made crafts, and souvenirs. You can pick up fresh veggies, local honey, handmade soap, original photography and art, handmade ceramics, fresh baked sourdough, children’s wooden toys, and beautiful jewellery.

It’s a great spot for a morning stroll, to pick up coffee and breakfast. The buckwheat crepe stall is my favourite option for a snack.

Bright florist

Explore the Boutique Shops in Bright

Amongst the cafes and restaurants, you’ll find some really trendy boutique stores. From homewares to fashion, it’s the perfect place to enjoy some window shopping.

Some highlights include Star Road Trader for shoes and fashion, Bowerbird for homewares, One Zach for surf clothes, and The Bright Bookshop .

For all sorts of camping and hiking gear, you can also head to Bright Outdoor Centre , which has basically everything you’ll need and friendly staff willing to help.

Bright Brewery

Have a Drink at Bright Brewery

A must-do in Bright, the Bright Brewery is one of the icons of town. Unmissable as you drive through town, the huge place is open everyday from 11.30am to 10pm.

With indoor and outdoor seating, there’s plenty of room for all different group sizes. The outdoor seating is spread out around the building and onto the lawn, with a back deck area overlooking the river too. On weekends, they often have live music in the afternoon and evening, when the place is packed full of visitors and locals.

It’s the best place to sit and have a relaxing drink in the garden. If you’re a beer drinker, you’ll have an overwhelming number of choices with their award-winning craft brews. Plus, they also have plenty of wine and spirits as well.

If you’re staying for a meal, they have wood fired pizzas and burgers, but the highlight for me was the burrito bowl, which is a popular choice.

Take the Kids to the Splash Park

If you’re taking the whole family to Bright in summer, then the Splash Park right on the Ovens River in town is the best free entertainment. The local waterpark is popular with kids all weekend long, with plenty of green grass and shade around the edge to sit back and enjoy a picnic or read a book.

View of Mount Feathertop from Mount Loch

Further Afield: Best Things to Do Around Bright on a Day Trip

If you’ve got time to head further afield and looking for some day trips from Bright, then there’s an endless array of choices. From short drives to waterfalls to nearby towns and ski resorts, here are the best things to do around Bright.

Drive the Great Alpine Road

Certainly one of the best road trips in Victoria, the Great Alpine Road winds its way from the coast in Gippsland Lakes all the way up through the Victorian Alps and ending in Wangaratta. It’s Australia’s highest year-round accessible sealed road, as it reaches it’s highest point at Mount Hotham Alpine Resort.

The road travels right through Bright on its way through the Ovens Valley and connects towns like Harrietville and Myrtleford. The drive from Bright to Hotham is certainly one of the more scenic sections of the road, and makes for a nice day trip from Bright.

Once you arrive at Hotham, there are walks, lookouts, and bike trails to explore if you have time. In winter, the road is still open but you should expect snow and ice and snow chains must be carried during the official snow season from June to October.

Driving to Hotham

Hike up Mount Feathertop

If you’re a keen hiker and ready for one of the best views in Victoria, if not Australia, then a hike up to Mount Feathertop is a must. The second highest peak in the state rises up near Mt Hotham and can be seen as you drive the Great Alpine Road between Bright and Harrietville.

There are multiple routes to reach the summit. However, the most popular choice is the Razorback Track as it follows the spectacular ridge from near Hotham to the top of the peak. It’s a decent walk though of around 22km return, so you’ll need to allow plenty of time to return in a day.

If you’ve got extra time up your sleeve and don’t mind carrying camping gear, you can also do Mt Feathertop as an overnight hike, camping at Federation Hut just below the summit.

Other routes to reach Mt Feathertop include two trails from near Harrietville . Bungalow Spur is a popular choice, and the Northwest Spur is a lesser used but equally incredible hiking trail. Both of these options offer a much steeper climb though, so you’ll want to be fairly fit before attempting them.

If you want to know more about hiking Mount Feathertop , I have a comprehensive guide to all the different trails here .

Mount Feathertop day hike

Go Skiing at Hotham Ski Resort

Distance from Bright: 55km on Great Alpine Road

More of a winter person? Mount Hotham Alpine Resort is considered one of the best snow destinations in the country. It’s the highest ski resort in Victoria and offers both beginner and advanced skiing and snowboarding slopes.

The resort has 3 lifts including Dinner Plain down the road and downhill runs of up to 2.5km. There’s also over 35km of cross-country ski trails. This makes it perfect for all different winter activities. From backcountry touring to snowboarding, the slopes are absolutely packed in the height of winter which runs from June to October.

However, it’s not overly budget-friendly. You have to have a Resort Entry Permit which is around $60 for a day (these fees don’t apply in summer for hiking). Then, ski lift day passes start from around $125 per adult. There are multi-day passes available as well, if you plan on spending more time up there. You can buy passes on the Mt Hotham website .

Harrietville

Cycle to the Small Town of Harrietville

Distance from Bright: 24km on Great Alpine Road

Harrietville is the smaller and much quieter version of Bright. Located further along the Great Alpine Road at the foot of Mount Feathertop and Mount Hotham, the mountain town is a lovely place to visit.

Located on the Ovens River, it’s a very picturesque place with plenty of picnic spots and the Great Valley Trail which runs all the way to Bright. Whether you drive or cycle to Harrietville, it’s worth stopping at the Harrietville Bakery which is one of the best classic country bakeries you’ll find in the High Country. But they’re only open from Thursday to Sunday so time your visit right.

The town also has a couple of great pubs. The Harrietville Hotel Motel is the perfect spot to grab a drink and a meal with live music on throughout the week and weekend.

Myrtleford antiques

Explore the Shops in Myrtleford

Distance from Bright: 32km on Great Alpine Road

A friendly town at the heart of the agricultural region of the High Country, Myrtleford is another great place to explore for a day from Bright. Located on the Great Alpine Road and the Murray to Mountains Rail Trail , you can either cycle or drive into town.

It’s surprisingly the perfect spot for some op shopping and digging for antiques . Vintage and Salvage Co or Red Ramia Trading are great for antiques, while there are also a couple of op shops, including MYRT’ Op Shop and Alpine Health Hospital Op Shop.

You’ll find that Myrtleford is also a lot quieter than Bright, even on weekends. The cafes are a great spot to get away from the crowds and enjoy the company of locals.

The Horn at sunset

Drive to The Horn at Mount Buffalo National Park

Distance from Bright: 42km via Great Alpine Road and Mount Buffalo Road

Just a short drive from Bright is Mount Buffalo National Park. This is one of the most underrated national parks in Victoria. The plateau is characterised by massive granite tors and boulders, flowing waterfalls, snow gum forests and panoramic views. It’s home to plenty of hiking trails and a great bush campground.

You could easily spend multiple days exploring Mount Buffalo, but if you’re looking for just a taste from Bright, The Horn Lookout is a real highlight. As the highest point in the park, you can drive most of the way to the carpark, which offers nice views in itself. Otherwise, a 500m climb gets you to the official lookout on top of the boulder stack.

It’s best at sunset or sunrise, when the panoramic view of the Aussie Alps really comes to life. Otherwise, it’s a beautiful drive to do at any time.

Read next: Best Hikes and Views at Mount Buffalo National Park

Eurobin Falls

Cool Off in Ladies Bath and Eurobin Falls

Distance from Bright: 15km via Great Alpine Road and Mount Buffalo Road

At the base of the Mount Buffalo plateau is one of the most popular spots around Bright. Ladies Bath and Eurobin Falls are the first stop you’ll see as you enter the national park, with a couple of small carparks on the side of the road.

It’s a short walk from the carpark to Lady Bath Falls, a series of cascades and rock pools that are perfect for cooling off on a hot day. Further up the track, you’ll come to Eurobin Falls. There is a lower and upper section of the falls. People also find spots to go for a dip there, but be careful of slippery rocks and fast flowing water.

To reach the Upper Lookout of Eurobin Falls, it’s 1.5km return from the carpark. On hot days in summer, this gets incredibly crowded, so arrive early. Better yet, keep driving up Mount Buffalo Road and head to Rollasons Falls instead (a much quieter spot)!

Stop at the Australian Pumpkin Seed Factory at Pepo Farms

Distance from Bright: 25km on Great Alpine Road

On the Great Alpine Road near Mrytleford, a great foodie stop is at the Australian Pumpkin Seed Factory at Pepo Farms. They are the first and only producers of pumpkin seeds in Australia supplying other companies and food producers around the country with their high quality seeds.

Their farm shop offers an insight into the farm and it’s processing. The staff are always happy to give you a brief rundown on the farm and what they grow. You can also buy a range of products there, including their seeds, oils and other goodies. My favourites are the dark chocolate hazelnuts, and the high quality oils like almond oil.

Mount Bogong Lookout, Mount Beauty

Visit the Laidback Town of Mount Beauty

Distance from Bright: 32km via Tawonga Gap Road

Another pretty mountain town, Mount Beauty is a quaint spot at the southern end of the picturesque Kiewa Valley. Situated at the foot of Mount Bogong and Falls Creek, there’s plenty of natural beauty and outdoor activities to enjoy. It’s a very pretty spot, on a quieter and smaller scale to Bright, but with equally good cafes and shops to peruse.

Otherwise, cycling along the Kiewa River is a peaceful way to spend a weekend or try the Big Hill Mountain Bike Park . For something on foot, get your heart pumping as you climb Mount Bogong from Mountain Creek just out of town. As the state’s highest mountain, Bogong is a classic day hike or overnight hike in the alpine region.

Read more about hiking Mount Bogong here .

Milawa Gourmet Region

Discover the Local Gourmet Region in Milawa

Distance from Bright: 64km via Great Alpine Road and Snow Road

For more foodie delights, Milawa Gourmet Region is a must stop on your way to Bright. The small towns of Oxley, Milawa, Tarrawingee, Markwood and Whorouly along Snow Road make up the region, each offering farm gate sales, cafes, and wineries to hop between on a lazy Sunday afternoon.

Some of the highlights include, Milawa Cheese Company, The Olive Shop & Provender, King River Cafe, and Milawa Bakery Cafe. It’s also connected to the Murray to Mountains Rail Trail, so you can easily work off all the food and wine you indulged in.

If you want to find out how to spend a weekend in Milawa, read my guide here .

Where to Next?

If you’re looking to explore more of regional Victoria, then check out some of my other guides here:

Great Ocean Road: Guide to the Ultimate Road Trip

Complete Guide to the Silo Art Trail in Northwest Victoria

A Local’s Guide to Warburton in the Yarra Valley

A Weekend Guide to Port Fairy

Travel Guide to the Grampians National Park

Complete Guide to Wilsons Prom National Park

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Guide to Warburton

An Essential Guide to the Falls to Hotham Alpine Crossing

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A Complete Guide to Wilsons Prom National Park

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The Great Ocean Road: A Guide to the Ultimate Road Trip

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Everything Victoria

24 Brilliant Things to Do in Bright

Ah, beautiful Bright. We absolutely love this little town in the Victorian High Country, visiting it every chance we get. The clean, fresh air, endless outdoor activities, and impressive range of high-quality dining and drinking options make it a very firm favourite around here.

You can do everything from hiking to mountain biking and paragliding within a few minutes of the main street, ski in the nearby mountains, or take an easy off-road rail trail north for nearly 100km if you fancy a bit of cycle touring.

If you’re not feeling quite so energetic, never fear: wineries, craft breweries, and distilleries are all right in the heart of town, along with boutique shopping and some fantastic restaurants, including one of the best plant-based cafes I’ve been to anywhere in the country.

Travelling with little members of the family? There are loads of things to do in Bright with the kids, from mini golf and tubing on the river to a free splash park that’s very easy to find in summer: just follow the squeals!

Festivals, markets, and exhibitions pull visitors in throughout the year, and the town gets very busy during holidays and most weekends in summer and winter. Visit during off-season, however, especially mid-week, and you’ll have a much quieter and more relaxed experience. Wander the quiet streets, walk or cycle one of the many nearby trails, and appreciate everything this wonderful alpine town has to offer.

Here’s our current pick of the best things to do in Bright, whether you’re there for a day, weekend, or much longer. If you don’t get everything crossed off on this trip, don’t worry about it: there’s a very high chance you’ll be back before long!

Visit the Bright Brewery for Some Great Craft Beer

People sitting eating and drinking at outdoor tables on wooden and concrete decking outside a brewpub, with trees in the background

It’s pretty much impossible to miss the Bright Brewery. The large building and outdoor space sits right in the heart of town, beside the river and on the Great Alpine Road. If you didn’t drive past it on your way into Bright, you’ll invariably end up passing it on foot at some point soon after.

I’ve been here more times than I care to remember, whether it’s for delicious pizza or burgers to refuel at the end of a long day’s exploring, or just enjoying a lazy afternoon in the sunshine drinking one of the brewery’s signature ales.

There’s no shortage of those available, with around a dozen seasonal beers at any point, and eight year-round options. There are always a few sours available (I particularly liked the yuzu variant last time I was there), plus anything from IPAs and wheat beers to porters and dessert stouts.

If you’re not sure what you’d prefer, or are just looking to try some interesting beers that you haven’t come across before, grab one of the tasting paddles. If you (or someone you’re with) aren’t so into beer, that’s not a problem either: there’s a full range of wines, spirits, cider, and more at the bar.

Whenever the weather’s nice, I always try to grab a table outside: it’s just a lovely place to spend an hour or two (or three, or many). Despite there being plenty of space, though, the place does fill up, especially on weekend evenings: book a table in advance if you have a particular time in mind.

Grab Brunch at Wild Thyme Cafe

Bowl of nachos with plant-based ingredients and a vibrant crimson sauce on a wooden table.

While the brewery is my regular must-visit place on a lazy summer evening, Wild Thyme Cafe is where you’ll find me earlier in the day. I visit this place for brunch every time I visit Bright, often several times during my stay, because it’s just. that. good.

The place used to be called What You Eat Cafe when I first started going there, but not a lot has changed about it except the name since then: it just keeps serving up delicious vegan and vegetarian meals in a chilled-out space, day after day.

If I’m there closer to lunchtime, my go-to dishes are the BBQ Bean Burger and the Notcha Average Nachos (they are definitely anything but average), while earlier in the day I’ll invariably look the menu up and down and then end up ordering the Big Breakfast. And then not need to eat again until dinner.

I’m not vegan, and neither are any of the people I’ve visited with, and nobody has ever left unimpressed by the food. Shoutout, too, for the coffee: I’ve never had a bad one, and god knows I’ve ordered enough of them over the years that it can’t be a fluke.

Wild Thyme is easy to find, not only because it’s on one of the main streets in the middle of town, but also because it’s likely to be busy almost regardless of when you go. Especially at weekends, if you’re set on eating there (and honestly, you should be), it’s worth calling ahead to make a booking.

The cafe has often been closed on Tuesdays when I’ve visited in the past, but at time of writing is open from 8am until 2pm daily.

Have a Lazy Picnic in Howitt Park

Adventure playground in Howitt Park, Bright, set in a riverside park

Right in the middle of Bright, alongside the river and the brewery, Howitt Park is where it all happens. There’s a big playground that’s ideal for kids both big and small, and it’s a great spot to lay out a picnic blanket under a nearby tree.

Grab takeaways or a few supplies from nearby shops and you’re good to go. There are several picnic tables and BBQs as well: you might need to wait to use one on busy weekends, but should be fine the rest of the time.

The river is pretty shallow as it runs past the park, and on hot days it feels like you’ll find every child in Bright splashing around in it (and half the adults as well). The best spot is just before the bridge and small dam, where the water is nice and still and lifeguards watch out in summer.

Howitt Park is one of the starting points for the Bright Canyon Walk, and is also where you’ll find the Splash Park and regular monthly market. They’re all discussed below.

Relax With the Kids at Bright Splash Park

Bright Splash Park, a concreted area beside a river with various water-focused structures including a dredge, rings, and sprinklers. Small creek alongside and several trees nearby.

At the eastern end of Howitt Park (technically it’s Centenary Park, but it’s all connected) sits probably Bright’s biggest attraction for pint-sized visitors, the Splash Park. Operating all summer long, this is the place to go if you’d like to get soaked in any number of different ways.

There’s an old dredge that dumps bucketfulls of water on anyone standing below, sprinklers that shoot water up from the ground at unpredictable intervals, rings to run through, and more. A knee-high creek is great for little kids, while springboards and a steep slide into the water gives the older kids a good adrenaline rush.

Best of all, it’s all free!

With all of the parkland around, it’s easy to make a day of it: get drenched for as long as you can handle it, dry off and warm up for a while, then throw yourself back into the mayhem again.

The splash park runs from the start of summer until somewhere around Easter, when the weather gets too cold for it to be enjoyable and the river runs too quickly for it to be safe.

Float Down the Ovens River

Inflatable ring with "River Twister" printed on it, sitting among autumn leaves near a river with a walking trail nearby and trees in the background.

If you’re looking for a way to cool off on a hot summer’s day but things are just a bit too busy around Howitt Park, why not just drop an inflatable ring into the river and quietly drift away?

I’ve seen plenty of people doing exactly that, especially when water levels are low in summer and the river, like everything else, has a slower pace. You can go a reasonable distance, although do watch out for rocks and small rapids as you get a bit further away from the centre of town.

Don’t forget, too, that rivers only flow one way: you’ll need to walk back to town once you’re done, unless you can convince someone to come and collect you.

Stroll the Canyon Walk to See the Ovens River Gorge

Rocky section of trail on Bright Canyon Walk, with river alongside and higher rocky bank on the other side.

We really like the Bright Canyon Walk around here, so much so that we even wrote a lengthy old guide to it ! It’s a fairly short, easy walk that you can do with the kids, but still gets you out in nature and has an interesting backstory as well.

The Canyon Walk starts right in the middle of town: you can pick it up from a few different places, but Howitt Park (above) is always a good option. From there, it runs along one side of the Ovens River and back up the other, with useful information boards explaining the fascinating gold mining history of the area.

Even if you’re not into the history, the forest, views, and ever-changing river gorge make the walk highly worthwhile regardless. You’ve got plenty of choices about how you tackle it, from a short 1.5km version that’s entirely sealed through to a couple of extensions that make the total distance about 5km. The official route is just over 3km.

It’s fine for dogs and children, can be done in any pair of shoes that have a bit of grip, and is a delightful way to spend an hour or so on a sunny afternoon. Highly recommended!

Visit the Bright Art Gallery

Concrete building with metal sign saying "Bright Art Gallery and Cultural Centre" on the wall. A metal sculpture is on the lawn alongside, with cycle racks out the front.

I’ve visited the Bright Art Gallery and Cultural Centre a few times over the years, and always been impressed by the quality and diversity of what’s on display. It really comes into its own with a huge exhibition during the autumn festival (below), but it’s well worth a visit during the rest of the year as well.

The not-for-profit organisation behind the gallery has been running for sixty years, and primarily showcases the work of local artists in an accessible and easily-understood format. Seasonal exhibitions complement the regular permanent displays: the gallery has over 350 artworks in its collection.

Opening hours vary somewhat depending on whether there’s an exhibition on or not, but are typically at least 10am to 2pm. Entry is by donation to help cover the running costs, or a small set fee for the seasonal exhibits. Some artworks are available for sale as well.

The gallery is about a ten minute walk from the centre of town on Mountbatten Street, and there’s plenty of street parking nearby if you’d rather drive.

It’s Always Christmas at Making Spirits Bright

Front of Making Spirits Bright, a store that specialises in Christmas decorations and accessories. Reindeer sculptures above the door, old-style lanterns on lampposts on either side, and a countdown on a blackboard showing 251 days until Christmas.

Now, you may think that Christmas only comes around in December. You may likewise think that shopping for Christmas decorations and accessories is something you’d only do towards the end of the year. And if you do think those things, you clearly haven’t visited Making Spirits Bright.

No matter whether it’s January or June, there’s always a festive spirit inside this expansive store (along with a countdown to the big day). Whether you’re in desperate need of a Santa or a snow globe, a bauble or a box of Christmas crackers, you’ll find it here.

It’s a very unusual idea for a store, but judging by how busy it’s been every time I’ve gone in, it’s an appealing one. If you absolutely can’t get enough of all things Christmas, they even often a VIP membership that gets you a 20% discount whenever you spend over $100.

Located on Barnard Street, just off the main road through town, Making Spirits Bright is open from 10am to 5pm Monday through Saturday, and 10am to 3pm on Sundays. There’s an online shop as well, so getting a life-size animated Grinch shipped straight to your door is only ever a couple of clicks away.

Taste Local Produce at the Bright Market

Close-up shot of several pumpkins displayed for sale on a wooden pallet

If you get the chance, try to be in Bright on the third Saturday of the month. That’s when the “Make It, Bake It, Grow It” market takes place in Howitt Park, and despite the clunky name, it’s very much worth a visit. It runs throughout the year, although like everything else in town, it’s much busier during the holidays.

Running from 9am until 1pm, there’s a good mix of stalls and plenty of different ways to spend your money. There’s plenty of great fruit and veges that are better and cheaper than anything you’ll find at the supermarket, local produce like honey, olive oil, and nuts, lots of art, ceramics, and other crafts, plus anything from handmade soap to freshly-baked bread.

There are several stalls selling hot food and drinks as well, so wander down, grab a coffee and a crepe, and see what grabs your fancy this month!

Go Leaf Peeping (and Much More) at the Bright Autumn Festival

Trees with brightly-coloured autumn leaves on either side of a town street. Brick buildings with overhanging awnings on each side. More colourful trees visible in the distance. Fallen leaves on both sides of the street.

The Bright Autumn Festival dates back all the way to 1962, making it one of the longest-running festivals in the country. A celebration of all things autumnal, it’s a chance to see the stunning colours of the alpine trees all around the area, enjoy delicious local produce, and much more during the ten-day festival period.

There’s a major exhibition at the Art Gallery that runs the entire time, with over 500 pieces on display during the most recent festival. Tours of the local area, markets, and concerts run throughout, and many private gardens open to the public, either for free or a small fee that’s donated to a local charity.

The biggest event of each year’s festival, however, is Gala Day. Held on the second Saturday of the festival, there’s a parade, markets, live music, and more, and lasts all day. The day is now dedicated to Al Findlay, a bastion of the local community for over 30 years.

The autumn leaves in and around Bright really are stunning: I was there most recently in April 2023, a week before the festival started, and the leaves were absolutely spectacular. The timing varies a little each year, but Gala Day is usually scheduled for the first Saturday of May, so you can work backwards from there.

Stoke Your Wanderlust at the Adventure Travel Film Festival

Long straight empty dirt road in Namibia, with small mountain range in distance.

Every year for the last decade, somewhere around Valentines Day, a team of dedicated volunteers in Bright have done their absolute best to convince you it’s time to pack it all in and go on a ridiculous adventure.

For an entire weekend, short films of all kinds get shown in a bunch of different spaces around town as part of the Adventure Travel Film Festival . Whether it’s motorcycling through the Himalayas, riding a bicycle around the world, kayaking remote Alaskan rivers, or hiking the length of a country, there’ll be an escapade that makes you think to yourself “you know, I’d love to do that one day”.

Or at least, it always does for me. I’ve been to the ATFF a few times now, and come away highly inspired each time. Alongside the films, a wide range of speakers share the story of their own adventures, many of which I found even more interesting than the films themselves. There’s usually a chance for some Q&A, and maybe time for a quick one-on-one chat afterwards if you’re lucky.

The weekend culminates on Sunday night with a full-length movie projected onto a big screen down by the river. Grab a picnic blanket, some snacks, and your favourite drinks, and get your final dose of inspiration alongside hundreds of other travel diehards.

If you’re in any way interested in adventure travel, in whatever form it might take, you owe it to yourself to be in Bright in the middle of February!

Enjoy the View from Huggins Lookout

View from a lookout over a township and trees on a valley floor, with hills and mountains in the background. Blue skies with some fog visible in the valley

There are a few different places to get good views over Bright and the Ovens Valley, but my favourite is definitely Huggins Lookout. You can see for miles down the gorge and over to the hills on the other side of the gorge, yet it’s easily accessible from the township itself.

You can get there a couple of different ways, depending on how energetic you’re feeling and how much you enjoy driving on dirt roads. If you’d like a bit of a workout, walk or drive to the start point of the Huggins Lookout Trail , at the end of Deacon Ave.

From there, it’s a relatively short walk of about 800 metres, zigzagging your way up the side of the hill until you emerge from the trees beside the lookout at the top. The climb isn’t particularly difficult, although it does get a bit steeper at the end.

If you only want the view without the elevated heartrate, you can drive to the lookout instead. It’s best accessed via Bakers Gully Road and Huggins Road: the latter is a dirt track that’s pretty muddy after rain, and pretty bumpy in any weather. You don’t need a 4WD unless it’s super-wet, though: just keep an eye out for particularly large dips and ruts.

Keep an eye on the sky before heading up: there’s often fog hugging the valley first thing in the morning. It’ll almost certainly clear after an hour or two, so go grab a coffee at Sixpence Coffee (below) and wait it out rather than rushing up the hillside to see a big bunch of nothing.

Last time we went up there, just before 9am, we arrived just as the fog was starting to break up. As you can see above, there was still a bit of mist around as we were taking our photos, but a family that was also at the top said they’d been standing there for an hour waiting for that moment.

They didn’t seem super-happy about that fact.

Look Out for Platypus on the Bakers Gully Nature Trail

Picnic table beside a narrow dirt path running through trees on a sunny day

If you decided to drive up to Huggins Lookout (or even if you didn’t), be sure to stop off at the Bakers Gully Nature Trail on the way back to town. The start of the trail is a 4WD track that’s marked on Google Maps but not signposted from Bakers Gully Road: just park on the side of the road and walk through the gate.

From there, the path wanders through the trees, over a bridge, and past a couple of small reservoirs. There are picnic tables and basic BBQ facilities available if you want to have your lunch here, although you’ll need to bring your own wood.

The lower loop track around the first reservoir is 800m and takes 15 minutes or so to walk; it’s about the same again if you want to add the upper loop. I’d recommend doing both if you’ve got the energy and time, otherwise just stroll around the lower loop.

There’s plenty of bird life, and shady trees to get out of the sun if you’re there in the middle of the day. The best time to visit, though, is early in the morning or late afternoon: that’s when you have the best chance of seeing the resident platypus in the stream or near the reservoir dams.

Dogs are allowed (on leash), and it’s just a lovely spot to spend half an hour or so.

Cycle the Murray to Mountains Rail Trail

Large sign beside a paved path advertising the Murray to Mountains Rail Trail, with maps and information. Person walking dog on the path in the middle distance

If you’re into cycle touring in any way, chances are you’ve already heard of the Murray to Mountains Rail Trail. This 97km cycle path is pretty well-known throughout Victoria, running from Wangaratta in the north to Bright in the south , with a side trail out to Beechworth if you’d like to extend.

It’s paved the whole way and with the exception of that side trip, almost entirely flat. This makes it very accessible for cyclists of any ability, and chances are you’ll see everyone from families with kids to groups of friends somewhere along the trail. Riding the whole thing takes two or three days depending on how hardcore you’re being about it, but you can easily just cycle a section of it.

I mention a winery-based round trip from Bright below; you could also get dropped off at Gapstead Wines near Myrtleford and work your way back. It’s a stunning part of the country, with gorgeous views over the vineyards and rolling hills, and easily manageable: you’d ride a bit under 40km over the course of the day, with several “refreshment” stops along the way just in case you’re getting tired.

You can rent bikes (including e-bikes) from a few places around town, including All Terrain Cycles, Cyclepath, or Bright Electric Bikes.

Go Mountain Biking at Mystic Mountain Bike Park

Dirt mountain bike path curving through small trees and grass on a sunny day

If riding a flat, paved rail trail just doesn’t sound exciting enough for you, it’s time to head to Mystic Mountain Bike Park instead. Situated in a regenerating pine planation just on the outskirts of town, the bike park has over 50km of trails targeted at all ability levels.

It’s run by the local community, and is a pretty slick operation. There’s even a partnership with a local commercial operator to provide shuttle services, if your desire to ride down a trail is a whole lot higher than your desire to ride down it!

If you want to try out the trails but didn’t bring your own mountain bike with you, a few stores around town will hire one out to you (including e-bikes if you prefer). Check out All Terrain Cycles, Cyclepath, or Bright Electric Bikes to see what’s available and how much you’ll pay.

Speaking of paying, it’s worth noting that access to the park is no longer free: you need a membership to use it. A single day pass is $15 (or $25 if you want to use the shuttles), but it gets much cheaper if you buy for a longer period. Buy an annual pass, and the day rate drops to 26c!

The Mystic website has a bunch of useful information, including a downloadable trail map that you can save to your phone. Trails are graded green, blue, black, or double-black (shown as red on the map), based on their technical difficulty.

Play a Round of Golf at the Bright Country Golf Club

Silhouetted person in soft focus who is putting a gold ball into the hole on a gold course with blurred trees in the background

I much prefer to play golf on country courses than those in major cities: they tend to be less stuffy and more attractive, not to mention often having cheaper green fees as well.

The Bright Country Golf Club is a good example: for $25/$45, you get to play nine or eighteen holes at a scenic and lovingly-maintained course just out of town. There are no bunkers (ideal for my skill level) but that doesn’t mean the course is easy: there are plenty of challenges lying in wait on the sloping greens and tree-lined fairways.

Green fee players are welcome, and there are annual memberships available at reasonable prices if you live in the area or visit frequently. The pro shop hires everything from clubs to motorised carts when it’s open: you can also pay green fees online under an honesty system when the shop is closed.

The club runs regular weekly competitions (visitors are welcome), and has a reciprocal half-price agreement with over 100 other clubs around the state and country.

Or Enjoy Mini Golf With the Kids Instead

Mini golf course with several different holes visible. Holes marked by checkered flags. Townhouses and conference room visible behind the course.

If you can’t convince the kids that caddying you around a golf course for a few hours is how they’d like to spend their holiday, there is another option. In the grounds of the motor inn, alongside the river and splash park, Bright Mini Golf is a recent addition to town, and a popular one at that.

Don’t expect loop-the-loops, ramps, or other bells and whistles here: it’s actually a replica of the full-sized 18-hole course at the country club, complete with bunkers and water traps (or at least things that look a lot like them).

Things start off reasonably easy, but they don’t stay that way. It’s definitely one of those courses where a bit of practice makes a big difference: the undulations that make you want to scream the first time you play suddenly seem to start working in your favour a few rounds later!

There’s a practice putting green so you can get your eye in before heading out to dominate the course, and a podium of sorts at the end so the winner can stand tall and trash talk the rest of your group. That’s obviously a vital part of any family mini golf game. Or is that just my family?

It’s open from 9am every day, but closing times vary: drop in beforehand or give them a call if you’re looking for a late game.

Visit the Bright Cinema for a Movie Night

Cinema in Bright, housed in an old stone building with a billboard outside advertising the movies that are currently showing.

Give me the choice between a cozy little boutique movie theatre with a few dozen overstuffed seats and a big, shiny cinema complex with all the bells and whistles, and I’ll take the first option every time.

That’s why Bright’s local Sun Cinema, right alongside the brewery and information centre, is so appealing. It has a single screen and holds about 60 people, showing a few movies a day from new releases to arthouse films. You’ll often see climbing and other outdoor-focused documentaries on the bill as well, which is hardly surprising in a town like this.

Tickets cost $19.50 per adult, $16.50 for students and other concession card holders, and $13.50 for teenagers and seniors. You can also become a member for $15, which gives you one free ticket and discounts on every other ticket you buy, valid for a year.

The cinema is closed on Tuesdays, but open throughout the day and into the evening the rest of the week.

Grab a Great Brew at Sixpence Coffee

Small coffee cup with latte art on a saucer, sitting on a wooden table.

As good as the coffee is at Wild Thyme (above), it’s still not the best in town. That honour goes to Sixpence Coffee, who roast their own beans right there in Bright, and sell the end result to a crowd of caffeine addicts like me every weekday morning.

I’m not kidding about the crowd, either: last time we were there, at 8am on a random Tuesday, there was exactly one table left when we wandered in. And that’s not even counting the large group of cyclists that were standing around with their bikes outside, takeaway cups steaming in the morning air. A secret, this place is not.

And nor should it be. Coffee this good deserves a wide audience, after all. I go on a lot about the best places to find coffee in my part of Melbourne, but the flat whites we had at Sixpence were as good as any I’ve had in Fitzroy or Collingwood .

The fitout is great as well, and it was super-cozy inside on the morning we were there. Friendly staff and a range of tasty pastries seal the deal: this is the place to get your day started. If you go there and agree with that assessment, you can also buy the beans instore, or online when you get back home.

Sixpence Coffee is open from 7am to 2pm, Monday through Friday.

Take In a Tasting at Reed & Co Distillery

Range of gin and liqueur bottles on a bar at Reed and Co distillery. Shelves behind with more bottles. Second bar with high seats at 90 degrees to the first one, for people to sit and do tastings.

If you’re a fan of both gin and coffee like I am, and you time things just right, you won’t even need to change seats to try delicious versions of both. Sixpence Coffee and Reed & Co Distillery are both located in the same space on Wills Street: when the coffee shop closes at 2pm, the distillery opens up. Perfect.

Although they also do a small range of liqueurs, it’s really all about the gin at Reed and Co. If you’re not sure which one you’ll like, go for a tasting flight: with everything from dry gin and yuzu to grape gin and bar essentials on offer, there’s plenty of variety. If you thought all gin tasted the same, it’s definitely time for a rethink.

You can book a tasting in advance, which it’s probably worth doing if you’re there during peak times, but otherwise walk-ins are fine. The tasting is quite expensive at $20pp, although you do at least get a discount on any bottles you decide to buy afterward.

You can also just pop in for a cocktail: there’s a full bar available, and it’s a super-cozy spot for a couple of drinks on a cold winter night (or lets face it, any other time of year as well).

Reed and Co Distillery is open from 2pm Thursday through Monday. It closes at 7pm on Sunday, Monday, and Thursday, and 8pm the rest of the time.

Drive or Hike to the Top of Mount Buffalo

Expansive view out over fields of granite boulders, with a winding dirt road snaking through it into the distance. Hills and mountains visible all the way to the horizon.

Bright is lucky enough to be within easy reach of two great national parks: Alpine NP, on the Great Alpine Road , and Mount Buffalo NP, just west of Porepunkah. I personally think the latter is seriously underrated: close to town, it has enough great trails and viewpoints to spend days there, but is small enough that you can get a good taste of what it has to offer in a few hours.

I’ll take any excuse to visit, but if the skies are clear, I usually head to the end of the road. The top of Mount Buffalo, known loving as “The Horn”, sits at a cool 1723m above sea level, but fortunately you can drive almost all of the way. It takes about 45 minutes to get there from Bright.

It’s a pretty winding road once you get into the national park, but sealed and well-maintained almost the entire way. It’s only the last kilometre or so where the asphalt peters out: take it slow and you’ll be fine, even in a small car like mine.

Don’t expect to have the place to yourself: I last visited early afternoon on a random weekday outside the holidays, and still had to park back down the road a bit because the proper carpark area was full. There are some impressive views from the picnic area there out towards the Australian Alps, with an old shelter that dates back to the 1930s an especially popular spot for framing the perfect photo.

If you want the full 360-degree experience, though, it’s time to go for a bit of a walk. The trail to The Horn runs from the back of the picnic area for about 500 metres up to a fenced viewpoint at the very top.

It’s absolutely worth the effort, with incredible panoramic views over the mountains and granite boulder fields in every direction. Just try not to be up there at the same time as a school group: I can confirm it gets a bit cozy on the lookout platform!

It’s a steady climb rather than being super-steep; easy enough in good weather, trickier when it’s wet. There’s a very good chance you’ll get a bit (a lot) of wind at the top, so take a sweatshirt or jacket with you even if it’s warm and sunny at the carpark.

Or Check Out Some Incredible Waterfalls

Very close to the entrance of Mount Buffalo National Park sits one of its biggest attractions, hidden almost in plain sight. Park up in the small carpark or on the side of the road when you see the signs for Ladies Bath and Eurobin Falls, lace up your walking shoes, and prepare to be impressed.

Stopping there was a bit of an afterthought: we’d just enjoyed the endless views from the Horn at the top of the mountain, and then checked out the many dramatic viewpoints along the Gorge Heritage Walk on our way back down. How good could these waterfalls really be?

Very, is the answer. After heavy rain the day before, the Eurobin Falls were in full flow when we visited, and even as someone who’s seen a lot of waterfalls in his time, they didn’t disappoint. They’re actually in two parts: the lower falls (in the video above), and the upper falls that tumble from a greater height.

They’re both absolutely worth seeing, although I would say that the climb from the lower to the upper falls was a bit more strenuous that I was expecting. Admittedly I did have pretty tired legs after a day of walking, but even so I could have done without the minor slog up the trail to get there!

Before you get to either of them, though, you’ll walk over a bridge across a narrow river, just past the base of a small waterfall. This is Ladies Bath, where women would cool off back in the day as they took a break from the arduous journey up the Mount Buffalo Chalet. It’s remained a popular spot for a dip ever since.

The walk from the parking area to Ladies Bath takes less than five minutes, with a fairly gradual incline. Fom there to the Lower Eurobin Falls is again only a few minutes, albeit somewhat steeper. The final section to the upper falls takes longer and is steeper again: it’s fine for most people, at least in dry conditions, but be prepared to take a bit of extra time if you need to. The falls aren’t going anywhere!

Explore the Local Wineries

Seven partially-filled wine glasses on a wooden platter, sitting on a wooden table on the grass outside a winery. Beanbags and people in the background.

Bright’s sub-alpine location, with hot summer days and cool nights, make it ideal for wine making: over thirty different kinds of grapes are grown in vineyards around the area.

You’re spoiled for choice when it comes to nearby wineries and cellar doors: Billy Button is right in the heart of town, Ringer Reef is just down the road in Porepunkah, and Feathertop is only a few minutes further. Even Myrtleford ‘s Gapsted Wines and Michelini are less than a half-hour drive away.

If it was me, though, I’d stick to the three closest to town, and cycle between them. The Murray to Mountains Rail Trail will take you to both Ringer Reef and Feathertop without having to mix with car traffic, and it’s a lovely scenic, flat ride the whole way.

Billy Button is the perfect place to start, with free tastings of their impressive range of whites and reds, and a great cheese platter if you’re peckish while you’re there. It’s open from noon every day.

From there, jump on your bike and pedal out to Ringer Reef. They usually have around ten wines on offer, with a few whites and reds and typically a rosé or two as well. Tastings are available, or you can just go for a glass or two on the landing. Share platters are an option as well. Book ahead if you can.

Established back in 1988, Feathertop has been around a while, producing some spectacular merlots alongside an extensive range of other varietals. They provide tastings and delicious platters, and are well worth a visit, but note that this is one you definitely have to book in advance: you can’t just show up.

Go Paragliding With a Local

A fact I didn’t know until recently: Bright has some of the best paragliding in the country. The nearby mountains provide the perfect launching spot, and on a cloudless day, you’ll likely only need to glance upward to see just how popular this sport is with locals.

Visitors aren’t left out, though: there are several commercial paragliding operators in Bright and the nearby area, and they’re only too happy to take you on a tandem flight. The launch zone is up at the top of Mystic Mountain, although I wouldn’t suggest driving up there unless you’re flying, since the dirt road is narrow and not in great condition.

Your exact flight path varies depending on the conditions, but spectacular views are all but assured. You’ll land in a large field just outside town: it’s marked as Mystic Flight Park on Google Maps, and is just down the road from the Mystic Mountain Bike Park mentioned above.

Expect to pay somewhere between roughly $200-400 for a tandem flight, depending on what kind of flight you’d like and how long you’d like to be up in the air. If you end up loving the experience, many of the paragliding companies also run training schools: you can be skilled up and ready to fly solo in as little as a couple of days!

Where to Stay in Bright

Bright is a very popular destination, so despite having a lot of accommodation for the size of the town, it fills up quickly in peak times. I’d recommend booking in advance at any time of year, but especially during the summer holidays, long weekends, and around the autumn festival.

We’ve stayed in a number of different places here over the years, at a range of price points. Our favourite, and current pick for the best place to stay in Bright, is Cedar Holiday Units . We stayed in Unit 4 for a few nights, and absolutely loved it.

The fullsize kitchen was very well-equipped (a rarity in most accommodation!), and perfect for cooking up a storm with everything we’d bought from the local shops and markets. The delightful grassy area with picnic tables out the back caught the sun in the afternoons, making it the ideal spot to sit and drank wine most evenings.

The whole place was super clean, bright (pun intended), and very spacious, with comfortable beds and a modern bathroom. Easily walkable into town, it’s a great option when you’re part of a larger group: you can sleep up to five people between the two bedrooms and fold-out sofa.

Other units in the same block are also available, with a mix of one, two, and three bedroom options depending on what you’re after.

If you’re on a budget, the Bright Avenue Motor Inn is a great option. We stayed there on our last visit, and the room was clean, comfortable, and perfect for a one or two night stay. It had everything we needed, from a little kitchenette to a nice hot shower.

Check-in was completely contactless so we were able to arrive after dark without worrying about whether there’d be anybody on reception, and there’s a small swimming pool available during the warmer months. I’d happily stay there again next time we’re in town.

If you’re travelling with friends or family, or just like a bit of extra space, take a look at Willow Dene Holiday Apartments . We really enjoyed our stay here: the separate kitchen/living room made it feel more like a holiday home than a hotel, and the separate bedrooms (plus fold-out sofa) gave plenty of sleeping options.

There’s a huge lawn out the front of the property, with a BBQ area that was far too appealing to ignore. And so we didn’t. Steak, salad, and beer in the evening sun was absolute bliss–although if we hadn’t wanted to cook, it was less than a five minute walk across the river to the brewery and the rest of town.

All images copyright Everything Victoria unless otherwise noted

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One half of the team behind Everything Victoria, Dave loves camping, hiking, and finding new and inventive ways to spend all of his money on coffee. Originally from New Zealand, he moved to Melbourne well over a decade ago, and has been exploring this wonderful part of the country ever since.

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Explore Victoria

All the best things to do in Bright – weekend itinerary

For many, a visit to Bright inspires a feeling of calm. Its tree-lined streets and easy nature make anyone instantly feel relaxed and at home in the iconic Aussie bush. There are many activities in Bright that will encourage you to revisit the amazing regional Victorian town that many people visit to escape the hustle and bustle of larger towns. But what are the best things to do in Bright?

Bright things to do – Visit Ringers Reef Winery

Shopping in bright, top things to do in bright – mystic mountain bike park.

Activities in Bright can be dependent on the weather. It is the gateway for some to the Mount Hotham ski resorts and a great place to base yourself in winter if you are unable to get a chalet on the mountain.

Summer in Bright will see you enjoying all of the best outdoor and nature-based activities Bright has to offer. There are just so many things to do in Bright and surrounds.

Where is Bright in Victoria?

Bright on the Great Alpine Road in the northeast of Victoria is a popular destination for many looking to explore new areas of the state. Those looking to explore Victoria in this region will find artisan food makers, local wineries, breweries, hiking and biking opportunities and more. We suggest arriving in Bright on a Friday afternoon or night, so you can hit the ground running on Saturday morning.

There are so many things to do in Bright and wandering the tree  lines streets is a perfect way to see the town.

Things to do in Bright

While we have focused this post on a Bright weekend there are so many things to do in Bright that you can put some of these off to a future visit to Bright.

Bright and surrounds on Saturday

There is just so much to see in Bright and the surrounding area. While we have put together this post on things to do in Bright, some will take you a little out of the town centre, and remember, it is only a guide to Bright. You can change it up as much as you like when you visit Bright!

What to do around Bright – Mt Buffalo National Park

Mount Buffalo. The first stop on your bright weekend itinerary is Mount Buffalo. At Mount Buffalo lies the historic Mt Buffalo Chalet. Although not currently open to the public, it is well worth looking at it. On the opposite side of the road, you will find a number of lookouts with stunning views of the area walking trails to the nearby Lake Catani with its stunning alpine region vegetation.

Top tip for visiting Mount Buffalo:

On the drive up to Mt Buffalo, you can stop at a couple of small waterfalls along the road. There is roadside parking at them but you still need to be careful with cars passing.

The heritage-listed Mount Buffalo Chalet in North East Victoria

Bright Sightseeing – Lake Catani

Lake Catani is a man-made lake constructed in 1910. Today, the lake is famous for spots of fishing, canoeing and swimming in the warmer months. Around Lake Catani, you will find fire pits with BBQ hot plates you can use as well as some picnic tables with incredible views of Lake Catani.

If you do plan on using one of the fire pits, you will need to make sure there are no fire restrictions, and you must extinguish your fire completely with water. For up-to-date fire restrictions, visit the CFA

What to do around Bright – The Horn

Further on by car from the chalet is the Horn. At 1723 meters, it’s the highest area on the mountain for you to visit. There is a short walk from the car park to the nearby picnic area and onto the Horn.

If you feel hungry and thirsty after that, we suggest heading to Ringers Reef Winery in Porepunkah.

Ringers Reef holds an enviable position on the side of a hill overlooking the mountains of Mount Buffalo National Park. You can order a tasting paddle of some of the most famous wines sold at the vineyard. The winery at Ringers Reef makes various wines, including Chardonnay, Moscato, and sparkling Merlot, just to name a few.

A glass of wine and an amazing platter with meats, cheeses and fruits at Ringer Reef Winery near Bright

Order a sharing platter to go with the wine, and you are set. The sharing platter at Ringer Reef is probably the best platter we have had at any winery in Victoria. The platter included various cheeses, ham off the bone, salami, macadamia nuts, crispbread, sourdough, strawberries, and more. Sit back and relax with wine and enjoy the views. Ringers Reef is one of the best places in Bright to eat.

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Bright attractions, Saturday afternoon

Head back to Bright, where there are a few options available for the afternoon, including shopping, Art galleries and more food and drinks activities.

Serene Riverside Park in Bright

A family alternative is Bright Splash Park and River Pool with water cannons, fountains, and a swimming area in the river. It is a shady area on Ovens River behind the Bright Brewery in the centre of town, it can get very busy on warm summer days in Bright. If you are visiting Bright with kids, this is one of the best things to do in Bright.

Bright Art Gallery and Culture Centre

The Bright Art Gallery and Culture Centre is a not-for-profit organisation that showcases the work of local artists. They are committed to providing an accessible space for all people to experience art, culture, and creativity.

The gallery has been operating for 60 years and features different exhibitions annually. If you love art, this is one of the best things to do in Bright on a Saturday afternoon.

Travelling with kids in Victoria? Use our top places to go a guide to plan epic travel memories

Places to visit in Bright – The Bright Brewery

Speaking of Bright Brewery, this should be your next stop for dinner and drinks as the evening comes calling. The brewery at Bright is highly popular with visitors. The Bright Brewery makes a core range of beers, including Alpine Lager, Blowhard Pale Ale, Hellfire Amber Ale, M.I.A. IPA and Bright Sour. We suggest you grab a beer paddle and give some of the seasonal and core beers a try.

a beer tasting paddle at the bright brewery

For the ladies who don’t like beer, they serve a choice of local wines from the area. They even run brewery tours for beer aficionados, where you will learn about the brewing process and get to try some along the way. The brewery serves a range of food, from sharing boards to pizzas, burgers, and salads, a little something to suit everyone who visits Bright. You can sit inside or enjoy a table outside in the sun.

What to do in Bright: Reed & Co. Distillery

Just around the corner from the brewery is the Reed & Co distillery. This Bright distillery makes a few different varieties of Gin, including Remedy Gin, Neo New World Dry Gin, Spirit Lab Gin Mure, Spirit Lab Gin & Juice, Dark Night Coffee Gin Liqueur and more.

Bright Autumn 2018 - Concrete Playground | Emily Godfrey

Gin is the spirit of the moment, and this distillery will have you covered as far as small-batch Gin goes. The distillery doubles as a bar and restaurant, with cocktail nights and an ala-carte menu in its Koji Bird restaurant. If you are looking for one of the best places in Bright to eat and enjoy gin, this is the best place in Bright for you.

See more of Victoria: Discover amazing towns on the Great Alpine Road

Shopping in Bright means a mix of stores selling staples like cookware and souvenirs, through to Boutique clothing stores and outdoor adventure shops. Those looking for clothes head to the Tartan Fox and About my sister, while the Bowerbird provides interior inspiration for your home. There’s nothing better than taking home a souvenir from your trip to Bright.

Bright old-fashioned lolly shop will leave sweet tooths happy and browse the shelves of the Bright book store. Small town shopping always throws up some surprises for those who take the time to go shopping in Bright. There’s nothing better than taking home a souvenir from your trip to Bright.

elevated view showcasing the charming town of Bright from above

Bike riding in Bright on Sunday

Some bike rental stores in Bright hire traditional and electric bikes for your use. Bright is extremely popular with bike riders for both mountain biking and cruising. There are some popular bike trails, including the Bright to Wandiligong trail, which is an easy 11-kilometre return ride that follows Morse’s Creek.

Places to see in Bright – Nightingale Brother Cider and Apple Farm

At Wandiligong, you can stop by the Nightingale Brother Alpine Produce and Cider. This store sells unique fruit products such as sauces, ice creams, fruit juices, and ciders. There is a lovely grassed area next to the shop where you can stop and enjoy a drink and something to eat before continuing on your bike ride in Bright.

A family riding their bikes on one of the many biking tracks around Bright Victoria

The Murray to Mountains rail trail runs for over 100 km and goes through Bright. You can ride towards Porpunkah or towards Harrietville. A ride on the trail showcases the scenic natural beauty of Victoria’s High Country. Bright in the Autumn months is especially beautiful with colourful fall leaves.

Is Regional Victoria on your list? Here are 8 spectacular places for a summer holiday in Victoria

For those riders looking for off-road biking, Mystic Mountain Bike Park was built in consultation with mountain bike riders, for riders. The Mystic Mountain Bike Park is a great place for mountain bikers to explore. The park has challenging paths and trails for all levels of riders, including beginner, intermediate and advanced.

At Mystic Mountain Bike Park, you can take on the challenge of riding through the massive network of paths and trails. There are many kinds of terrain to explore, so you will never get bored. If you love adventure this has to be top of the list of things to do in Bright.

Sunday markets in Bright and surrounds

If you are looking for relaxing things to do in Bright, visit a Bright market! People love a good Sunday market, and there are a few to see when you visit Bright and the surrounding area.

  • The Bright Sunday market is held on the 3rd Saturday of every month from 9 am until 1 pm, located in Howitt Park by the Ovens River. Featuring local products, artworks, woodwork, homewares, skincare, fresh nuts, fruit and vegetables, freshly baked bread, olive oil & pasta, wine & ales, locally made cheeses, honey & jams, trout, and meats.
  • The Myrtleford Farmers Market is on the 4th Sunday of every month from 8 am-12.30 pm at the Piazza. The best in-season fruits and vegetables from the region are on sale. While in Myrtleford, we recommend you grab a bite to eat at Tu Vietnamese Street Food restaurant.

Bright restaurants and places to eat in Bright

We recommend heading to the authentic restaurant Suganya’s Thai Restaurant. They have a wide variety of Thai dishes and beers on your menu. Bright Brewery is great for burgers, pizza, and beers, while the Koji Bird restaurant will give you that more upmarket feel.

Those looking for a snack can try the Famous Beechworth Bakery for pies, cakes, and coffee in town. Eating at a Bright restaurant is one of the best things to do in Bright.

Looking for Bright accommodation? Read our full, honest guide to staying at Bright Discovery Park

Bright accommodation

There are many options for your stay in Bright and around. Some caravan parks in Bright offer sites and cabins for your stay, including Big 4 Bright in the centre of town and Discovery Parks just out of town. You will find hotels, apartments, and chalets all suited to the levels of accommodation in Bright you desire.

How to get to Bright Victoria

Bright is a great holiday destination in Victoria and is easy to get to from Melbourne. From Melbourne, head north on the Hume Highway, turn off just past Glenrowan onto Milawa/Taminick on the C522 road. Follow this till it joins the Great Alpine Road. Travel through Myrtleford and onto Bright.

Take the Great Alpine Road from Bairnsdale through Swifts Creek, Omeo, Mt Hotham and onto Bright from the east of the state.

When is the best time to visit Bright?

Being in The Victorian High Country, a trip to Bright in any season will be wonderful. Below, we have covered Bright in summer and Bright in winter.

Bright in winter

You will find so many things to do in Bright in winter . It is the gateway to the Victorian snowfields, and many people stay here if they cannot get accommodation at a Mt Hotham chalet.

Bright in summer

For things to do in Bright in summer, you will find plenty of activities in Bright and surroundings. From markets, swap meets, car club meetups and hiking group trips, you will find an activity in Bright for you. If you don’t want to join a group or go alone, you will also find plenty of weekends in Bright with none of these, too.

There are so many amazing things to do in Bright surroundings that will have you returning to this fantastic holiday destination in Victoria year-round.

We hope this article from us here at Explore Victoria has inspired you to embark on your adventure in Victoria, Australia, from popular  caravan parks  and  pristine beaches  to drives along the  Great Ocean Road . Enjoy weekends away on the Mornington Peninsula and discover the cosmopolitan charm of  Melbourne, Victoria ,  with a range of experiences for every traveller who wants to visit Victoria.

Whether you’re drawn to the rugged beauty of the Grampians, the cultural richness of Ballarat , or the autumn colours of  Bright  and  Northern Victoria , there’s no shortage of hidden gems waiting to be discovered in Victoria.

Even if you love  exploring Gippsland  or driving the  Great Alpine Road , Victoria has something special for you, and there is so much more for you to discover. If you are looking for more incredible and best places to  visit in Melbourne  or more travel in Victoria destinations,  Explore Victoria  has some more articles below for you to check out. Expand your horizons and get out and about in Victoria, Australia, for an unforgettable experience. 

If you have an idea, attraction, or top spot in Victoria, please comment or email us at  [email protected] .

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authorbioev

Mark Wyld is a passionate writer and explorer, weaving tales inspired by a deep love for his home state of Victoria. With local knowledge, Mark seeks to share insights and experiences that captivate and inspire readers. When not immersed in writing, you can find him working in Disability Support or spending time with family and friends. Follow Mark for a journey through Victoria’s best sights, tastes and attractions.

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9 Things to Do in Bright, Victoria

In the heart of Australia’s Alpine region, the charming town of Bright shines like a vibrant emerald.

Attracting visitors from all over Australia, this picturesque destination is known for its breathtaking landscapes, rich culture and offering a wide range of sites, interests and activities.

As you wander through the streets, surrounded by majestic mountains and framed by blossoming cherry trees, you’ll quickly discover that Bright is a true jewel in the crown of Victoria’s tourism destinations.

If you’re a nature enthusiast seeking outdoor adventures, a foodie with a love for farm-to-table delights, or simply a person searching for peace and serenity, Bright is the perfect destination for you.

This article will showcase all you need to know about visiting Bright in Victoria and what to do when you are there.

Overall, the town is where natural beauty and a vibrant community converge. So, keep reading until the end to find out how to make the most of your time there.

Where is Bright?

Where is Bright

Bright is a picturesque town nestled in the northeastern region of Victoria.

Situated about 321 km northeast of Melbourne, the state capital, Bright is considered the gateway to the stunning Alpine region.

This charming town resides against the backdrop of the Victorian Alps. It is easily accessible by road, making it a popular destination for city-dwellers and tourists looking to explore the natural beauty and outdoor activities this part of Victoria offers.

How to get to Bright in Victoria

How to get to Bright in Victoria

To reach the charming town of Bright in Victoria, you have several transportation options available to you, depending on your starting point. Here’s a general guide of how to get there:

From Melbourne: The most common way to get to Bright is by car. Take the Hume Freeway (M31) from Melbourne towards Wangaratta. After reaching Wangaratta, follow the signs to Bright. The drive takes about 3.5 to 4 hours, covering around 321 kilometres.

Public Transport: V/Line, Victoria’s regional public transport service, offers bus services to Bright from

Melbourne. You can catch a V/Line coach from Southern Cross Station in Melbourne to Bright. Bus schedules may vary, so it’s advisable to check the latest timetables and availability.

By Train and Bus:

You can take a train from Melbourne to Wangaratta using V/Line services. From Wangaratta, you can connect to a V/Line bus that will take you to Bright.

The nearest major airport to Bright is Albury Airport (ABX), which is around a 1.5 to 2-hour drive away. From Albury, you can rent a car or arrange for transportation to reach Bright.

By Bicycle:

For the more adventurous traveller, you can also bike your way to Bright. The Murray to Mountains Rail Trail is a popular cycling route that connects Bright to nearby towns, offering a scenic and leisurely ride.

Once you arrive in Bright, you’ll find that it’s a compact and easily navigable town, making it convenient to explore on foot or by bicycle.

Whether you’re arriving by car, bus, train, or plane, the journey to Bright is part of the adventure, as the scenic beauty of the Alpine region gradually unfolds around you.

Best Time to Visit Bright

Best Time to Visit Bright

Bright is a year-round destination that offers something unique in every season. So, the best time to visit it will depend on what type of experience you’re seeking.

Here’s a breakdown of what each season has to offer:

Spring (September to November):

Spring in Bright is a beautiful time to visit. The cherry blossoms typically bloom in late September to early October, creating a stunning landscape of pink and white blossoms throughout the town. The pleasant weather is excellent for outdoor activities like hiking and cycling.

Summer (December to February):

Summer is the peak tourist season in Bright. The warm and long days are perfect for outdoor adventures, water activities on the Ovens River, and exploring the Alpine National Park. Be prepared for larger crowds during this time, especially around the Christmas and New Year’s holidays.

Autumn (March to May):

Autumn (March to May)

Many consider autumn to be the best time to visit Bright. The weather remains pleasant, and the town is adorned with vibrant autumn foliage, creating a picturesque setting. This season is ideal for hiking, cycling, and enjoying the local food and wine festivals.

Winter (June to August):

Winter transforms Bright into a cosy alpine retreat. If you’re a snow sports fan, this is the time to visit. Nearby ski resorts like Mount Buffalo and Falls Creek offer skiing and snowboarding opportunities. The town also hosts winter festivals and events, making it a charming destination for a winter getaway.

Ultimately, the best time to visit Bright depends on your interests. Spring and summer are ideal if you prefer warm weather and blossoming trees. For picturesque foliage and milder weather, autumn is a top choice. Winter is perfect for snow enthusiasts and those looking for a comfortable alpine experience.

Remember that accommodations may fill up quickly during peak seasons, so it’s a good idea to book in advance if you plan to visit during these times.

Things to do in Bright, Victoria

For those visiting the area, Bright offers plenty in the way of sites and attractions. Here is a rundown of some must-do activities whilst there:

Explore the Ovens River

Explore the Ovens River

Exploring the Ovens River is a quintessential experience when visiting Bright.

This pristine waterway, meandering gracefully through the heart of the town, offers a serene and picturesque backdrop for various outdoor activities.

Whether you stroll along its lush banks, bask in the sun during a riverside picnic, or embark on a more adventurous journey by renting kayaks, paddleboards, or inner tubes, the Ovens River provides a perfect natural playground.

The crystal-clear waters, surrounded by scenic parks and abundant birdlife, make it an inviting spot for families, nature enthusiasts, and outdoor adventurers.

For those seeking relaxation or excitement, there is no better place to go than Bright.

Hike the Alpine National Park

Hike the Alpine National Park

The Alpine National Park provides plenty of opportunities for those who enjoy hiking.

Arguably one of Australia’s most stunning and diverse wilderness areas, the park features several trails catering to all skill levels. So, whether you’re embarking on the challenging ascent of Razorback Ridge, which rewards you with panoramic views of the towering alpine peaks, or opting for a more gentle amble through the pristine landscapes, you’ll be able to see the natural beauty of the Australian Alps in your own way.

Along the way, keep your eyes peeled for native wildlife, including kangaroos, wallabies, and various bird species prevalent in the park.

Overall, should you have the time and inclination to visit it. In that case, the Alpine National Park offers an opportunity to connect with the unspoiled wilderness and experience the serenity and grandeur of the region’s unique alpine ecosystems.

Cycling on the Murray to Mountains Rail Trail

Cycling on the Murray to Mountains Rail Trail

Cycling along the Murray to Mountains Rail Trail is a delightful and immersive way to experience the natural beauty and rich culture of Bright, Victoria, and its surrounding areas.

Once a railway line, this scenic trail winds its way through the picturesque countryside, offering cyclists a leisurely ride through rolling vineyards, charming country towns, and lush forests.

Regardless of whether you are an experienced cyclist seeking an extended adventure or a casual rider looking for a pleasant afternoon outing, the Murray to Mountains Rail Trail caters to all levels of riders. During the journey, you can explore local wineries, indulge in delicious farm-to-table cuisine, and enjoy the breathtaking views of the Victorian Alps.

Overall, with its well-maintained paths and well-marked routes, this trail provides an accessible and enjoyable way to discover the region’s hidden gems at your own pace.

Visit Bright’s Iconic Cherry Trees

Visit Bright’s Iconic Cherry Trees

Bright is renowned for its iconic cherry trees, so it is worth seeing some of them if you happen to be in the area in late spring or early summer.

Seeing these flourishing cherry blossoms paint Bright in a palette of delicate pink and white hues, creating a scene straight out of a fairytale. So, remember to bring your phone or camera to capture it.

The Bright Cherry Walk is the best place to immerse yourself in this natural spectacle, where rows of picturesque trees flank a serene path. It’s a photographer’s dream and a moment of sheer beauty for nature enthusiasts. Strolling beneath these blossoms, with petals gently falling around you, is an enchanting experience that underscores Bright’s reputation as a town of timeless beauty and seasonal wonder.

Savour Local Cuisine

Savour Local Cuisine

Bright boasts a thriving food scene with numerous cafes, restaurants, and bakeries. So, while you are there, be sure to sample some of the delicious local produce, wines, and craft beers at the various eateries in town.

From cosy cafes to fine dining establishments, these venues feature local chefs who artfully craft dishes showcasing these ingredients – creating a gastronomic symphony of flavours that reflect the area’s rich agricultural heritage.

Overall, Bright’s local cuisine offers an authentic taste of the Alpine region for those wanting to indulge in a hearty breakfast, taste wines at a nearby vineyard, or enjoy a leisurely dinner.

Stroll through Bright’s Village Centre

Bright’s quaint Village Centre is where old-world charm meets modern hospitality.

It is a vibrant hub comprising a delightful maze of bustling streets lined with boutique shops, artisanal galleries, and quaint cafes that you could spend hours wandering around.

The meticulously preserved streetscapes add to the town’s unique character with their historic architecture and blooming flower baskets. You’ll discover locally crafted treasures as you wander, from handmade jewellery and art pieces to gourmet delights. The inviting atmosphere, friendly locals, and a sense of community will make your visit to Bright’s Village Centre memorable.

Experience the Mystic Mountains

Experience the Mystic Mountains

The Mystic Mountains surround the town of Bright, promising mystique, tranquillity and exhilaration in equal measure.

These majestic peaks transform into a snowy wonderland in winter, allowing visitors to embrace the thrill of snow sports. Nearby ski resorts like Mount Buffalo and Falls Creek attract skiers and snowboarders with their pristine slopes and picturesque landscapes.

Whichever ones you decide to visit, the alpine region reveals its charm year-round, with stunning hiking trails, lush forests, and pristine lakes that provide endless opportunities for exploration and connection with nature.

Relax at the Bright Splash Park

Relax at the Bright Splash Park

On a hot day, there is no better place to visit in town than Bright Splash Park.

This aquatic playground, nestled in the heart of town, offers respite on hot summer days. Children and adults alike can delight in the interactive water features, fountains, and splash zones that provide hours of entertainment.

With its safe and inviting environment, Bright Splash Park is the perfect spot for families to cool off, have a picnic, and create lasting memories together. It’s a place where laughter echoes in the air, and the simple joy of splashing around under the sun reminds us of the pleasures of a carefree summer’s day.

Discover the Mystic Wanders Sculpture Park

Be sure to visit the Mystic Wanders Sculpture Park when you visit Bright in Victoria. It’s a one-of-a-kind experience that lets you immerse yourself in the world of art and nature.

This outdoor gallery lies in the stunning Alpine surroundings and features an impressive collection of sculptures by local and international artists. As you stroll along the park’s tranquil pathways, each sculpture tells its own unique story and celebrates its connection to the natural environment. The combination of art and nature in this serene setting encourages visitors to reflect on the relationship between creativity and the great outdoors.

Overall, Mystic Wanders Sculpture Park is a peaceful attraction that invites you to explore the profound connection between artistic expression and the beauty of the Australian Alpine region. It’s a place where your imagination can soar while the lines of art and nature fuse perfectly.

Overall, Bright is a delightful part of Australia’s Alpine region, offering various activities and attractions to pique anyone’s interest.

Its breathtaking landscapes, lively food scene, and friendly community guarantee an unforgettable experience and a profound connection with the stunning natural beauty of this mountainous region.

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The best things to do in Bright, Victoria

Updated On 5th July, 2024

The best things to do in Bright, Victoria

Not many people think of snow and mountains when they think of Australia – but there are a few hidden gems that may surprise you. Bright is one such town. Cosied up in the valley of panoramic mountains, top Australian ski hills and glowing with small alpine town charm, Bright is one of the best places to visit in Australia to experience the mountains. There are so many fun things to do in Bright that you wouldn’t expect when you first think of visiting Australia, so it’s well worth a visit.

I recently spent a month in this quaint little township, and I can safely say that it will steal your heart. From the cute cafes, alpine adventures, scenic walkways and the year-round Christmas store (yes, it even counts down to Christmas), there were so many little gems in this highland town and the surrounds. If you are looking for tips for a weekend in Bright, top things to do in Bright and fun things to do in Bright – I have you covered! I have put together my top ten things to do in Bright, Victoria. Let’s dive in.

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The best things to do in Bright, Victoria

About Bright, Victoria…

The town of Bright is located around three hours northeast of the vibrant city of Melbourne , Victoria and sits on the edge of the famed Great Dividing Range. This expansive collection of mountain ranges, plateaus and hills stretches over 3,500km and is the fifth longest land-based mountain chain in the world and the longest in one country. This mountainous location makes alpine skiing one of the best things to do in Bright in winter and hiking one of the best things to do in Bright in summer. 

Bright is easily one of the best places to visit in Victoria and ranks high on the list of best places to visit in Australia, but you will need a car to get around. This makes this the perfect destination to add to a weekend road trip, Victoria road trip, or larger Australia road trip.

Find out more about hiring a campervan in Australia here.

Can you spend a weekend in Bright, Victoria?

Is it possible to do a weekend in Bright, Victoria? Yes, absolutely. This little town packs a punch for things to do, but can easily fit into a weekend. In fact, this is a very popular weekend destination in both winter and summer. So if you are looking for things to do for a weekend in Bright, you’re in the right place!

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The best things to do in Bright, Victoria…

If you are looking for the best places to visit in Victoria and the best places to visit in Australia no matter the time of year – Bright should be on the list. I visited this beautiful alpine town in the winter, just as the fall leaves were losing their colour and beginning to fall. I then stayed for the start of the winter season. For this reason, this list is primarily geared toward the best things to do in Bright in winter and autumn. However, I have added a few additional notes on the best thing to do in summer based on a few chats I had with the locals while staying in town.

Without further ado, let’s dive into the top things to do in Bright!

1. Go skiing at Hotham

First up on the list of best things to do in Bright is a day or two up at Hotham.  Hotham Alpine Resort  is Australia’s highest alpine village, located an hour from Bright and 4.5 hours from Melbourne. In the winter, this hill comes alive with a few metres of white powdery goodness. As the highest alpine resort, this ski hub gets some of the best snow in Australia and has a huge variety of terrain for everyone from beginners to advanced skiers. This is one of the best places to visit in Australia for advanced riders looking to get a taste of fresh tracks in this more challenging Australian alpine terrain.

This area is also pretty magical in the summertime (or so I hear from the friendly locals)! With the sun out and the snow melting, this alpine town transforms into the perfect hiking, biking, trail running and fly fishing terrain. There is no shortage of things to do in winter and summer at Hotham.

Top tip: Be aware that the road up to Hotham can become covered in snow and ice in the winter months. As such, you will be required to carry chains. You can easily rent these from a chain hire/ ski store in town. These typically start at around $25 per day. 

The best things to do in Bright, Victoria

explore WINTER SPORTS ON THE blog here

2. Stop by the brewery

Whether you are chasing an apres ski in the winter or a place to cool off in the summer months, Bright Brewery is the place to do it. Located in Bright, this mountain-crafted brewery is inspired by this thriving high country in both brews and brew names. For example, you can try their Black Diamond IPA, Alpine Lager or their Doggo Brau (for the dog lovers, of course). 

I personally am not a beer person, so enjoyed one of their on-tap ciders instead. I also tried their mulled cider which I have never come across before. It was warm and homey in all the right ways, and would say this is one of the best things to do in Bright in winter and one of the best places to visit in Victoria for its unique high country brewery charm. Overall this place had a very laid-back vibe, and the staff were lovely. Would recommend!

The best things to do in Bright, Victoria

3. See the trees in autumn

There are few better places to experience the magic of Autumn in Australia than in Bright. In fact, each year since 1962 there has been an Annual Bright Autumn festival to ring in this colourful season. The exact dates will change yearly depending on the temperatures and when the winter sets in, but generally the Autumn colours can be best seen during the month of May. This is definitely one of the best things to do in Australia and one of the best things to do in Victoria for photographers looking to capture vibrant Autumn scenes.

The best things to do in Bright, Victoria

4. Grab a bite to eat

If you’re anything like me, then food is the centrepiece of travel experiences. Luckily Bright delivers in spades. Some of the top things to do in Bright when it comes to food experiences include: 

Grab a burger from Burgerville

This victorian burger chain sets up shop in town next to the Bright Woolworths. It’s an easy, cost-effective and yummy dinner or quick lunch. 

Japanese for lunch at Katsu

Katsu is a little Japanese hole-in-the-wall restaurant that is open only during the day from 11 am to 2 pm – making it the perfect lunch spot. 

Pizza at Don Mungo’s

Don Mungo’s is a quirky pizza joint with downright delicious pizza. From traditional italian to vegan to a fusion Japanese inspired pizza – it’s bound to impress. I’ll admit, I somehow found myself grabbing pizza there two nights in a row… it was that good. 

There were some other great contenders, but these were easily my top three. With all this in mind, Bright has to be one of my favourite places to visit in Victoria (aside from Melbourne , of course), for such a hub of great food. 

explore SOLO TRAVEL ON THE blog here

5. Stroll along the river

Sometimes it’s the simple pleasures that make a trip an adventure to remember. Running through town, there is a stunning river that runs alongside Centenary Park and Howit Park that sets the backdrop for the town. There is a beautiful loop that winds its way up the river, crosses a bridge and loops back into town. It’s the perfect way to explore the natural surroundings.

6. Grab a coffee at sixpence

Coffee lovers will rejoice in knowing that there is not only a brewery in town, but also a damn good roastery.  Sixpence  is a small batch roastery with a passion for bringing quality coffee to North East Victoria – and boy do they deliver. Located in an old mechanic’s garage, this industrial style cafe is a quirky and beautifully transformed space to enjoy your morning brew – freshly roasted, the way we like it. This is easily one of the best things to do in Victoria and best places to visit in Victoria for coffee lovers. 

The best things to do in Bright, Victoria

7. Go mountain biking in Mystic Park

Mystic Park  is a gravity mountain bike park located in the town of Bright with over 50 km of trails and 800m elevation. This park is one of the best places to visit in Victoria for mountain biking. With a range of trails, from beginner-friendly paths to advanced flow trails – there is something for every rider. Best of all, it is free to pedal up, or alternatively, you can book a shuttle service and enjoy the downhill! Easily one of the most fun things to do in Bright and a perfect addition to a weekend in Bright!

explore ACTIVE TRAVEL ON THE blog here

8. Ski or cycle Falls Creek

Another top contender for things to do in Bright in winter is to go skiing at  Falls Creek . This mountain is another hour from Bright and offers a great range of beginner and intermediate terrain. There is also a host of other activities to check out in winter, including cross country skiing, snowshoeing and night skiing. In summer, these mountains transform into an outdoor adventure mecca for world-class mountain biking and hiking. There is really no wrong time to explore the victorian highcountry!

9. Bring your dog to Dinner Plain

If you love travelling with your dog, don’t miss a stop at Dinner Plain where dogs are welcome ! This unique little alpine village is located another ten minutes along the Great Alpine Road past Hotham, and is super dog friendly. With plenty of dog-friendly accommodation options, this is perfect for anyone looking for a weekend in Bright or up on the slopes and wants to bring their pups. 

Don’t have a dog? No worries. There is plenty to do in Dinner Plain to keep you entertained. Get your fix of dogs at Dinner Plains sled dog tours , shred down Australia’s longest toboggan run and enjoy the mountain views with some snowshoeing. This is one of the best places to visit in Victoria for dog owners and lovers alike.

10. Visit the year-round Christmas store

Are you the kind of person who is counting down to Christmas? Then you will love Making Spirits Bright . This year-round Christmas store is what Christmas decor dreams are made of. At the entryway, there is a sign in big, bold lettering, counting down the days until Christmas. I was there in July, and there were still 150+ days to go – talk about getting into the holiday spirit early!

The best things to do in Bright, Victoria

When you step inside, you are graced with every holiday decoration imaginable. Walk through the aisles to look in awe at the Santas, nutcrackers and snowglobes decorating the shelves. This is definitely one of the most unusual things to do in Bright, but I dare say it is also one of the most fun things to do in Bright and one of the best places to visit in Victoria if you enjoy a little holiday cheer. While you’re here, be sure to grab a gingerbread-infused cappuccino mix (yum) and maybe grab a (travel safe) decoration or two for your Christmas tree.

The best things to do in Bright, Victoria

There you have it, the top ten best things to do in Bright, Victoria. Whether you are looking for a weekend in Bright, or are planning a longer stay, there are so many fun things to do in Bright to keep you entertained. If you want to read more about the best places to visit in Australia and best things to do in Australia, check out our Australia guides.

Have you been to Bright, Victoria?

What are your top things to do in Bright? Anything you’d add if you were spending a weekend in Bright?

Love as always and happy adventuring…

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The best things to do in Bright, Victoria

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I’M MOLLIE AND I STARTED THIS BLOG BACK IN 2013 WHEN I HEADED OUT ON MY FIRST BACKPACKING ADVENTURE. 

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Best Things to do in Bright, Victoria (With Kids & Without)

by mumslittleexplorers · March 30, 2023

Looking for the best things to do in Bright Victoria? We love Bright as a weekend getaway from Melbourne or even a winter or summer holiday during the year. Check out our favourites below with the best things to do in Bright with kids, for families, or any traveller.

Bright river in the centre

Things to do in Bright Victoria with Kids (or without)

Bright, in northeast Victoria, is a popular tourist destination that is a great place to visit all year round. In fact we rate it as one of the best places to visit in Victoria for those who love the outdoors.

In winter Bright offers stunning views of the Alpine ranges, close proximity to the snow and a range of fun outdoor and adventure activities,

Summer is our favourite time to visit Bright as a family as it is the perfect chance to go camping, relax by the river and have a swim.

No matter when you visit there are plenty of things to keep you as busy as you would like to be whether you want to fill your days, or just chill out and enjoy the nature.

Find below our top 10 things to do in Bright with kids and families.

1. Bright Splash Park

Things to do in Bright water park

If you are visiting in the warmer weather, the splash park is the number one thing to do in Bright with kids. You could spend your days here during the summer relaxing, swimming, or just people watching. The splash park is located by the river in the centre of the town and so much fun for all ages.

Things to do in Bright splashpark

Take your picnic mat and set yourself up under a tree while the kids run around playing in the water play. The Bright splash park is open during the warmer months from November to March. There is also a playground nearby open all year round if you are visiting in the cooler months.

2. Float down the River

Things to do in Bright floating in the river

Summers in Bright are great when spent by the river in town. One of the most popular activities in Bright is floating in a tube down the river.

There is a section you can get in and launch your tube, and a place to get out too. Tourists and locals do it over and over all day long. It can be both a fun and relaxing activity for older kids and adults who can swim. Make sure an adult goes along with any little ones.

3. Zoom down the Water Slide

Bright waterslide

For the thrillseekers looking for things to do in Bright, head to the waterslide! Just along the river not far from the splash park you can find a waterslide that falls straight into the river. The kids will love it and so will the adults.

It runs right into the river but is caged off so no floating away once you hit the water so you can’t float away. Tickets are sold at the booth out front, you can get one ticket or for a discount you can purchase a set of 5 tickets. We get the kids a set of 5 each and they go over and over again!

4. Bright Brewery

The best place to grab some lunch while still wet from frolicking in the river is the Bright Brewery . The Brewery offers a range of craft beers, local wines, and delicious food.

Dry off in the sun at one of their many outdoor picnic tables while sampling a tasting paddle of the local beers. There’s lots of space for the kids to run around too which is great and the brewery is dog friendly so if you have your pooch you can bring him along too. Sundays are great as you can find live music.

5. The Red Stag Deer and Emu Farm

The Red Stag and Emu Farm2

Get up close and personal with the magnificent red deer at the Red Stag Deer and Emu Farm . Entry is free and you can head to the gift shop to purchase your bucket of feed. The kids will love feeding the animals, they are very friendly.

Besides the deer and emu, there are pigs, turkeys and baby goats all wanting to say hello. Friendly staff will explain all the rules to keep both people and animals safe.

The Red Stag and Emu Farm3

While you’re here you can also play a round of mini golf. 9 holes based on the Great Alpine Road includes a mini tobacco kiln and an authentic cattleman’s hut.

If you are feeling hungry there is also a wonderful restaurant on site where you can try venison pie and a Red Stag Shiraz. Delicious!

6. Pepo Farms

Peppo Farm in Bright

The road from Melbourne to Bright is full of foodie stops (think Milawa for cheese and mustard) including locals selling home bottled tomato sauce or walnuts, but Pepo Farms in Ovens is one of our favourites. You will never meet people more passionate about the humble pumpkin seed than the staff at Pepo Farms.

There are oil tastings made from all types of nuts and seeds. Pumpkin seeds are flavoured with Cajun spices or dark chocolate. So Yummy! There’s also a little play area for the kids out front to let them have a run around too.

7. Go Camping

Camping in Bright With Kids Things to do

Bright is one of the best places to go camping in Victoria and is popular for families. There are various holiday parks near the centre with fantastic facilities for kids. These have cabins, powered and unpowered sites.

If you are looking for somewhere to free camp you will have to venture a little further out of the centre to Freeburgh Bridge on the Ovens River. 

8. Go hiking in the Alpine National Park

The Alpine National Park is a beautiful wilderness area offering many opportunities for hiking and wildlife spotting.

Families can enjoy the park’s stunning scenery on foot, with all different trails for all ages and ability from easy to challenging. It is such a great way to get out and about and active with the kids.

Check out the best hikes and walks near Bright here>>>

9. Mystic Mountain Bike Park

Mountain biking is one of the most popular things to do in Bright because of the stunning views aall around.

The Mystic Mountain Bike Park is a community run bike park and a great place to explore. The park features a range of trails for all skill levels, as well as a pump track and skills area. Great for the whole family as there is something for every age.

10. Go Skiing at Hotham Ski Resort

Looking for things to do in Bright in Winter? Mount Hotham Alpine Resort is one of the best snow resorts in Victoria and offers options for both beginner and advanced skiiers and snowboarders.

Bright is a great place to base yourselves on a ski trip as it is only about an hours drive and the accommodation is much cheaper.

Plus there are plenty of other things to do in Bright when you aren’t on the slopes!

11. Making Spirits Bright

Christmas Shop Things to do in Bright

It’s Christmas all year round in Bright! A visit to Making Spirits Bright in the main shopping district on Barnard Street can get anyone into the Christmas spirit.

There are ten areas chocked full of everything from whimsical elves to Santa’s from around the world. It’s always fun to pick up a little ornament to remember your trip to Bright.

Things to do Bright Victoria

Hopefully our list of things to do in Bright Victoria has given you some options for your next family trip to Bright. We hope you love it as much as we do as a family holiday destination.

Looking for more family travel ideas in Victoria? Check out these posts:

  • Best places to visit in Victoria
  • Best waterfalls in Victoria

Follow us on  FACEBOOK  and  INSTAGRAM  for more inspiration, and check out our main post  Melbourne for Kids .

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Bringing Victoria's next tourism wonders to life

Published: 23 August 2024

Regional Victoria will have even more amazing tourist attractions with 29 projects across regional Victoria to receive funding through the Enabling Tourism Fund 2024.

The grants of up to $500,000 will support regional Victorian tourism projects to reach investment-ready status by funding planning activities such as feasibility studies and design for future infrastructure investment .

Australia’s oldest regional gallery, the Art Gallery of Ballarat, will use the funds to develop a masterplan that will help deliver blockbuster exhibitions, drive visitation and ticket sales.

Other projects to receive funding include Bendigo’s Great Stupa, which will create a detailed masterplan for a range of new developments including a visitor centre with cafe and museum, and a wellness hotel and spa.

Visitors to Phillip Island will have even more wildlife adventures to explore with funding going to Reptile Encounters to develop plans for a new state-of-the-art zoo on the island, which is already renowned for its nature and wildlife attractions.

The Enabling Tourism Fund is part of a $170 million investment to create more jobs, support our important tourism businesses and attract more visitors to experience the fabulous natural and other experiences on offer across regional Victoria.

The Fund is helping strengthen and grow Victoria’s tourism industry and is a key part of the Victorian Government’s Experience Victoria 2033 strategic plan.

The plan outlines five priority areas that leverage Victoria’s competitive advantages, including First Peoples-led experiences, Wellness, Arts and Culture, Food and Drink, and Nature.

To see a complete list visit the Enabling Tourism Fund .

We acknowledge the Aboriginal Traditional Owners of Country throughout Victoria, their ongoing connection to this land and we pay our respects to their culture and their Elders past, present and future.

© 2023 Department of Jobs, Skills, Industry and Regions

This page was printed at:  

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  3. What To Do In Bright, Victoria

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  4. 18 Exciting Things To Do In Bright, Victoria

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COMMENTS

  1. Bright & Surrounds, Victoria

    We recognise the ancient and continuing presence of the First Peoples on these lands and their important role as caretakers of these Countries. We pay our respects to their Elders, past, present and emerging. Bright & Surrounds in Victoria's High Country is one of Australia's most popular holiday destinations with plenty of things to do and ...

  2. Our top 10 list of the best things to see and do in Bright, Victoria

    TOP 10 THINGS TO DO IN BRIGHT. 1. Canyon Walk. Stroll along the Ovens River and learn of its gold mining history on the 3km Canyon Walk. 2. Market by the River. Discover local produce and wares at the monthly Make It, Bake It, Grow It Market. 3. Boutique Stores.

  3. 15 unmissable things to do in Bright, Victoria

    7. Taste the region's finest drops at Ringer Reef Winery. If you're looking to enjoy a cheeky glass of vino in the afternoon, then stop by Ringer Reef Winery, a small vineyard that has a gorgeous view of Mt Buffalo and the Buckland Valley. The fertile vineyard is perched on the Alpine Valleys. (Image: Visit Victoria)

  4. Things to do in Bright and Surrounds, Victoria's High Country

    This cheat's list of the top 10 things to do in Bright & Surrounds combined with our curated travel itineraries will guarantee you have the best trip ever. EAT & DRINK. We're a fussy lot. We like to craft everything ourselves; our coffee, our beer, our wine, bread and produce. Come and taste the difference.

  5. 22 Best Things to Do in Bright in Victoria's High Country

    Ride or Walk the Murray to Mountains Rail Trail. As one of Victoria's many rail trails, the Murray to Mountains Rail Trail is one of the most popular things to do in Bright. The whole network of trails stretch more than 100km from Wangaratta to Bright, with a couple of extensions connecting the trail to Beechworth, Milawa, and Harrietville.

  6. THE 15 BEST Things to Do in Bright (2024)

    Bright Visitors Centre is an established business and has been operating in Bright for over 20 years. Staff are trained to assist with your accommodation needs as well as general information and public…. 8. Cherry Walk Nature Trail. 19. Hiking Trails. By BronwynM153. Beautiful walk along the Ovens river.

  7. 10 reasons to visit Bright, High Country, Victoria, Australia

    2. Bright Autumn Festival. Join the 10-day celebration of the season for a hit parade of autumnal colours and produce, with markets, live music and an actual grand parade. 3. Bright Brewery. Cycle up for a crafternoon of beer and bites on the Hop Terrace overlooking the Ovens River at Bright Brewery. 4.

  8. 24 Brilliant Things to Do in Bright (Our 2023 Guide)

    The large playground in Howitt Park: always a popular spot with kids! Right in the middle of Bright, alongside the river and the brewery, Howitt Park is where it all happens. There's a big playground that's ideal for kids both big and small, and it's a great spot to lay out a picnic blanket under a nearby tree.

  9. Bright, Victoria, travel guide and things to do: Nine highlights

    Bright sits in the heart of the Alpine Valleys wine region. Credit: Visit Victoria THE ONE WINERY EXPERIENCE. Bright sits in the heart of the Alpine Valleys wine region, an up-and-coming area that ...

  10. Bright

    Bright. The attractive holiday township of Bright is situated on the scenic Great Alpine Road between Porepunkah and Harrietville in the beautiful Ovens Valley. Bright is a popular tourist centre due to its close proximity to the mountain and ski resorts of Mount Buffalo, Mount Hotham and Falls Creek, and other natural attractions such as the ...

  11. All the best things to do in Bright

    One of the most popular Bright attractions is the biking tracks. The Murray to Mountains rail trail runs for over 100 km and goes through Bright. You can ride towards Porpunkah or towards Harrietville. A ride on the trail showcases the scenic natural beauty of Victoria's High Country.

  12. About Bright, Victoria, one of Australia's most popular holiday

    ABOUT BRIGHT. The riverside town of Bright, located in the foothills of the Australian Alps, is renowned for its picture-perfect tree-lined streets, mountain views, local food and wine, boutique stores, markets, and outdoor adventures such as hiking, cycling and paragliding. All this, within close proximity to Victoria's alpine ski resorts, has ...

  13. 9 Things to Do in Bright, Victoria

    Things to do in Bright, Victoria. For those visiting the area, Bright offers plenty in the way of sites and attractions. Here is a rundown of some must-do activities whilst there: Explore the Ovens River. Exploring the Ovens River is a quintessential experience when visiting Bright.

  14. THE 15 BEST Things to Do in Bright (2024)

    Easy path includes bridges and opportunities for swimming amid a backdrop of seasonal foliage. 2. Murray to the Mountains Rail Trail. 92. Hiking Trails. By TWal1. We cycled the rail trail from Beechworth to Bright, which was thoroughly enjoyable. 3. Bright Splash Park.

  15. The best things to do in Bright, Victoria

    This is easily one of the best things to do in Victoria and best places to visit in Victoria for coffee lovers. 7. Go mountain biking in Mystic Park. Mystic Park is a gravity mountain bike park located in the town of Bright with over 50 km of trails and 800m elevation. This park is one of the best places to visit in Victoria for mountain biking ...

  16. Bright, Destinations, High Country, Victoria, Australia

    Linger in Bright Brewery, in excellent cafes such as Ginger Baker and Sixpence Coffee and spend your nights sampling exciting dishes matched with fine wine, liquors and brews at Tomahawks, Reed & Co Distillery and the Billy Button Wines cellar door. Join in the festivities, discover new recipes and meet the makers of some of Victoria's finest ...

  17. 18 Exciting Things to do in Bright, Victoria

    It is undoubtedly one of the best free things to do in Bright with kids. 10. Walk the Bright Canyon Walk. The Bright Canyon Walk is a 3km loop hike that takes you along the Ovens River and through a scenic gorge, known as Bright Canyon. The walk is stunning all year round.

  18. Best Things to do in Bright, Victoria (With Kids & Without)

    1. Bright Splash Park. If you are visiting in the warmer weather, the splash park is the number one thing to do in Bright with kids. You could spend your days here during the summer relaxing, swimming, or just people watching. The splash park is located by the river in the centre of the town and so much fun for all ages.

  19. Trip ideas and things to do in Bright & Surrounds, Victoria

    From lookouts and waterfalls to markets and cellar doors, it's all here in our cheat's list of the best experiences in Bright & Surrounds. TRIP ITINERARIES We've curated 10 two-day itineraries to inspire your holiday, packed full of scenic drives, swimming holes, breweries, cellar doors and adventure.

  20. Ten trip itineraries for Bright & Surrounds in Victoria's High Country

    We recognise the ancient and continuing presence of the First Peoples on these lands and their important role as caretakers of these Countries. We pay our respects to their Elders, past, present and emerging. These 10 two-day travel itineraries are full of the most popular things to do in Bright & Surrounds to ensure you have a fantastic holiday.

  21. THE 10 BEST Things to Do in Bright (2024)

    Bright Visitors Centre is an established business and has been operating in Bright for over 20 years. Staff are trained to assist with your accommodation needs as well as general information and public…. 8. Cherry Walk Nature Trail. 19. Hiking Trails. By BronwynM153. Beautiful walk along the Ovens river.

  22. Bringing Victoria's next tourism wonders to life

    The Fund is helping strengthen and grow Victoria's tourism industry and is a key part of the Victorian Government's Experience Victoria 2033 strategic plan. The plan outlines five priority areas that leverage Victoria's competitive advantages, including First Peoples-led experiences, Wellness, Arts and Culture, Food and Drink, and Nature.

  23. THE 10 BEST Things to Do in Bright

    Victoria. Bright. Bright Attractions. Top Things to Do in Bright - Bright Must-See Attractions. Things to Do in Bright. Tours in and around Bright. Book these experiences for a closer look at the region. See all. 2-Night Murray to Mountain Trail Bike Tour from Beechworth. 64.

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